Patricia Sotolongo Email & Phone Number

Fort Lauderdale, Florida, United States

Boca Raton, FL

Fort Lauderdale, Florida, United States

Growth Strategy: Responsible for strategic planning, branding, positioning, and go-to-market initiatives to ensure self-funded $200+MM healthcare start-up meets double-digit hypergrowth goals year over year. Develop and refine service offerings, value-add messaging, and market investment strategies. Provide thought leadership, establish annual objectives.

Events: Manage event marketing team for both internal and client-facing, revenue-generating events. Manage budgets, promotional items, publicity and Cvent registration platform and Cvent developer.Public Relations: Built internal Public Relations department and strategy. Through our efforts, recently awarded “#1 2024 Inc. 5000 Regionals: Southeast list”.

West Palm Beach, Florida Area

Boca Raton, FL

Assist clients to buy and sell properties. Conduct business with a confident, charismatic and entrepreneurial style. Perform distressed property services include assistance with loan modifications, short sales and other intricate negotiations, achieving success through passion for superior customer service, persistance and innovative communication.

Weston, FL

Mission and Strategy: Responsible for ITWomen’s strategic planning, developing programs and tactics to ensure growth of the organization year over year. Acted as ITWomen’s spokesperson, staying active and visible in the community to promote our mission to and by working closely with other non-profit, professional, civic and private organizations. Acted as.

Miami/Fort Lauderdale Area

Demand Generation: Developed and implemented integrated programs in key markets informed by customer needs, market trends, key competitors, and brand direction. Developed integrated nurture streams designed to increase share of wallet among current customers and accelerate buying cycle of prospects. Oversaw regional campaign management and reported on.

Boca Raton, FL

Corporate Marketing: Developed and maintained corporate and brand identity. Created programs, messaging and strategies designed to propel a regional brokerage into the national arena, competing with world-renown brands. Directed overhaul of key corporate marketing messages, project managed website revamp, conducted and analyzed market and competitive.

Miami/Fort Lauderdale Area

• Partner Program: Drove the evolution of the Citrix Ready partner program from a standard strategic partner program to a substantial product verification program that allowed Citrix partners to validate their product.
• Through the use of emerging technologies and traditional marketing methods, grew the Citrix Ready partner program from approximately 30 partners to over 300 – a 10x increase – in just over 2 years.Web Development.

Miami/Fort Lauderdale Area

• Alliance Marketing: Developed, in concert with Citrix and partner executives and senior level managers, corporate strategic plans and objectives across worldwide geographic regions, aligning program plans with revenue.
• Specific activities included content creation, collateral development, direct marketing program development and execution, event planning and participation, creation of seminars/webinars for inside sales and channel.
• The resulting marketing and sales engagement resulted in three-time “ISV Partner of the Year” awards from key partner Microsoft.Partner Marketing: Worked with Citrix sales and channel teams and GEO organizations on the.

Creative Services: Developed and implemented marketing campaigns and promotional initiatives to increase consumer awareness/site traffic. Conceived graphic design elements, wrote marketing messages and conducted media buys for online and offline advertising, including print campaigns in major national periodicals and newspapers, such as The Wall Street.

Miami/Fort Lauderdale Area

Direct Channel: Established brand awareness and generated customer demand through direct mail programs, regional trade shows, product launches, special events, customer retention programs, as well as participated in the design and placement of newspaper, magazine, and web banner ads. Indirect Channel: Planned, developed and implemented Value-Added Reseller.

Greater New York City Area

Customer Retention: Developed and implemented direct marketing campaigns to user base, including customer retention and upgrade programs. Created and produced collateral and promotional materials. Managed direct marketing representatives on a project basis.Customer Communications: Initiated, managed, and maintained contact with customers through printed.

Miami/Fort Lauderdale Area

Office management through to company transition and evenutal acquisition by Systems Union, Inc.

Exporters of professional audio equipment to Latin America

B.S., International Business

Activities and Societies: Dean's List Minor in Spanishhttp://business.fau.edu/undergraduate/majors/international-business-trade/index.aspx

High School, 12

Activities and Societies: Honor Society, Concert Chorushttp://www.foresthillhs.com/

High School, 8-11

Activities and Societies: Pep Club, Chess ClubCountry Day School is a private, English-language, non-sectarian school, providing education.