Puneet Parasher Email & Phone Number

Oakville, On, Ca

Toronto, Ontario, Canada

• Marketing strategist. Content marketing specialist responsible for defining and executing the editorial calendar and marketing tactics for the enterprise services business and products• Content writer. Work with executive leadership and subject matter experts to write and/or publish go-to-market content including point of views, research papers, blogs, videos, product/solution brochures, infographics and case studies• Team player. Collaborate with different parts of marketing including field marketing and digital to run integrated demand generation programs• Result oriented. Measure and enhance campaign and content performance to achieve marketing goals and objectives

• Research leader and an executive analyst. Designed and set-up of the center of research excellence. Engaged with a globally diverse team of over 70 senior executives to generate insights and competitive intelligence to support point of view development and identify new growth areas for advancement of strategy• Team leader. Led the knowledge management project organization. Re-imagined the knowledge management operating model, managed change, evaluated technologies and partners to migrate to a new knowledge platform

• Team manager. Led the knowledge and innovation team. Responsible for research and operations management, strategy development, knowledge process re-engineering, quality assurance, hiring and people management• Operations manager. Managed operational targets and key performance indicators in conjunction with business goals and objectives• Strategist. Worked with the executive leadership team and the global strategy council to assess and validate the potential of new service offerings

• Project manager. Led research for Europe’s risk and compliance advisory practice, and institutionalized the operating processes• Operations manager. Responsible for client servicing and delivery, methodology development and quality assurance • Team player. Helped set up the first direct-to-client, and billable research engagement

• Revenue manager. Managed client relationships for the banking and financial services, and education sectors. Led the growth of a key account to US$300,000 in just under 18 months • Sales planner and a growth strategist. Worked with global sales teams to develop solutions and value proposition aimed at acquiring new clients and deepening existing relationships

• Process executive. Helped private label credit card companies manage their receivables process

Mba, Finance & Marketing

Bachelor Of Commerce, Commerce, Economics, Business Studies

High School, Commerce