Manage celebrity and entertainment partnership strategy to increase public awareness about No Kid Hungry’s campaign to end child hunger in America. Collaborate with current (20+) and prospective high-profile celebrity supporters, multiple teams across the organization, leadership and external partners to activate talent in integrated communications campaigns, and programmatic, cause marketing and fundraising initiatives.

Develop comprehensive talent outreach and engagement proposals; retain and cultivate partnerships by identifying strategic opportunities that will make an impact and align with talent (including: P!NK, Kristen Bell, Ayesha Curry) and entertainment partners’ (including: HULU, Golden State Warriors, NBA Cares) individual philanthropic and corporate social responsibility endeavors.Lead diversity and inclusion strategy for the celebrity relations program; successfully engaging high profile talent of diverse backgrounds, like Stephen Curry and Kenan Thompson.Build revenue for the organization, achieving over $100k in financial commitments from talent and entertainment industry partners.Drive internal process for aligning corporate partners with talent for brand partnerships.Partner with schools to organize impact visits for high profile talent to experience how No Kid Hungry is implementing innovative programs to feed more kids facing hunger; successfully engaged talent Amanda Seyfried and husband Thomas Sadoski in advocacy efforts that resulted in restored funding for school breakfast program in NYC schools.Oversee all talent activities pre and post engagements, including writing talking points, press materials, copy for social media and blog posts; facilitate message trainings to prepare celebrity and chef supporters for events, national and local media interviews.Build media strategies that have achieved increased brand awareness, garnering millions of media impressions in national entertainment, celebrity and general lifestyle press.

Point of contact for organization's communication department, supporting five sub-teams with project management to fulfill strategic communications functions and daily administrative tasks.Managed forecast and reporting process for the communication department’s budget.Provided day-to-day administrative support for Chief Communications Officer, including: Calendar maintenance, coordinating travel, processing expense reports, and writing internal and external communications to leadership, the organization and partners.Wrote daily Start Strong email newsletter that highlights issue-related news, major media wins, events and impact stories, and distributed to staff, corporate and programmatic partners.

Managed communication activities and project managed advocacy efforts.Refined the organization’s presence and engagement on Facebook and Twitter.  Co-led brainstorm sessions with partners and a local PR firm to relaunch the “I Am Essential” coalition, which is a group of patient and community organizations advocating for access to quality and affordable health care for individuals living with chronic conditions and disabilities.Wrote for United States Conference on AIDS live digital media hub including a blog post to highlight the severe impact proposed cuts from Congress would have on critical domestic HIV/AIDS programs http://bit.ly/1jp5tOE.

Supported a suite of traditional and digital communications functions that brought awareness to the Unions’ efforts to create jobs, fight for better wages and benefits, safer jobsites and advance the lives of construction workers and public service employees.Authored blog posts about union members in the field for LIUNA website and local unions’ websites and created social media copy for local unions to inform audiences about their efforts.Outlined site maps and coordinated timelines for local unions’ website launch; edited and updated content for local websites through MoPro content management system.

Provided best in class customer service, effectively simplifying descriptions of Verizon Wireless products, plans, policies, and processes.Handled a myriad of customer service functions such as sales, returns, exchanges and technical support. Managed requisition of new merchandise, organized inventory and solved discrepancies; efficiently reconciled transactions at COB and ensured POP marketing materials were accurately displayed.

Assessed new trends and wrote online articles related to lifestyle, beauty and technology, engaging readers age 24-30.

Co-managed all media relations activities to increase visibility for the organization’s efforts to provide direct services and advocate for the health and human rights of girls and women.Coordinated press inquiries for the organization during the XIX International AIDS Conference (local and international media), and provided media interview tips and produced talking points for staff during conference press events.Secured media interview for Policy & Advocacy staff on The Daily Drum – WHUR 96.3 radio show during National Women’s Health Week.Developed media relations process and best practices guidance for the organization to follow in the future.

Designed materials for the Public Communications department during my graduate studies.Wrote copy and created design layout for the inaugural Public Communication faculty newsletter titled ‘Public Communication Faculty Focus’, which highlighted scholarly work by department faculty.Designed other promotional materials for department events.

Supported communications efforts to bring awareness to the organization’s mission to assist residents of Charlotte facing financial crisis and advocate for solutions to move them toward self-sufficiency. Supported the organization’s content strategy to illustrate its impact by interviewing clients and authoring stories about their experience receiving emergency financial assistance.

Joined the public relations agency through the NASCAR Diversity Internship Program and supported public relations activities for the NASCAR, Powerade, Purina Cat Chow accounts.Crafted press releases, media advisories and wrap-up reports for various client accounts.Pitched media and secured placements for Powerade Play youth sports drink launch events in Chicago, California and Florida with brand ambassadors Venus Williams, Shawn Merriman and Derrick Rose.

Gathered, wrote, and disseminated content to raise awareness about cultural education programs for the City of Charlotte and Mecklenburg County.Authored stories on ASC grant recipients to inform key stakeholders about ASC’s Investments.Pitched stories that were published on QCityMetro.com and in The Charlotte Observer.Responsible for editing content and reviewing weekly.