Rachael Brown Email and Phone Number

Leadership of the marketing strategies and team for Dyson across GB&I. With the brand ethos of solving problems by bringing solutions in storytelling to consumers, premium experiences in channels and ultimately aspiring to keep our owners happy. Leading a qualified team , including product, brand, creative, media, owner experience, insights, and retail marketing. Building long term transformational campaigns, channels and experiences whilst balancing transactional in year acquisition and owner retention.

Responsible for the marketing leadership of the distributor model by cultivating lucrative partnership and joint business plans in close co-ordination with two distributors.Formulated and implemented robust media and distribution channel approach against dynamic changing consumer consumption habits to ensure fulfilment of brand safety policies and guidelines as well as business performance optimisation.

Accountable for category management and delivery for the vacuum cleaner category. Accelerated new direct-to-consumer media channel that adopted globally and recognised as best practice benchmark for markets.Skills: Category Management • NPD and GTM Execution • E-Commerce • Media

Project lead for new marketing business opportunities, including product launch management into the emerging markets of China and SEA. Responsible for product lifecycle management including identification of efficiencies in SKU and BOM management.Skills: Project Management • Budget Management • Product Marketing

Responsible for product ranging and launch management across +30 markets and multiple categories, ensuring products met market requirements, timings and cost specifications.Skills: Product Marketing • Project Management • SKU Management