• Develop and implement social media strategy across various platforms totaling in over 63,000 followers.• Create engaging and relevant content that align with our brand identity and target audience.• Monitor social media channels for comments, messages, and mentions, respond to inquiries and engage with followers in a timely and professional manner.• Collaborate with the marketing team to develop and execute social media campaigns, promotions, and contests.• Analyze social media metrics and insights to track performance, identify trends, and optimize content and strategies for maximum reach and engagement.• Performs other administrative tasks including coordination of ticket requests, photography requests, intern hiring and invoice management, etc.

- Lead the marketing operations to elevate our artists' presence in the industry. - Developing and executing strategic marketing initiatives that align with each artist's unique brand and career goals. - Crafting and executing social media strategies that amplify our artists' brands, engage with their fanbase, and expand their reach.-Oversee content creation, including photography that captures the essence of our artists' live performances and behind-the-scenes moments.

• Create and schedule posts for over 20 social media channels including Instagram, TikTok, Facebook, Twitter/X and LinkedIn totaling in over 750,000 followers.• Grossed over 1.2 million views and 100k likes through TikTok content. • Capture content to post live from the venue onto Instagram and Facebook stories. •Conduct research on industry trends, competitors, and target audiences to optimize reach.•Manage photographers and other media on event days.

• Run weekly meetings for members up to 20+.• Execute email marketing campaigns as well as social media campaigns• Plan and run events put on by WCSMO including College Nights, Silent Disco and Wharton Welcomes which bring hundreds of students into Wharton Center.

-Update members on events and opportunities to volunteer or any updates regarding WCSMO-Address questions and concerns of Eboard through groupme and members through Facebook (must be available) -Edit and approve Social Media planned posts on AirTable-Monitoring budget and properly allocating money to events throughout the year-Assist the Social Media Co-Chairs to update Social Media Reports

- Monitor Facebook, Instagram, and LinkedIn- Enter drafts of posts to Airtable for President/Vice President to review- Schedule 3-5 posts per week across all platforms- Write down social media ideas from weekly meetings- Plan and execute unique and interactive campaigns- Work with President and Vice President to match Wharton’s brand- Create incentives for people to follow, like, and share posts (EX: Giveaways)- Outreach to other organizations - like and share their posts to boost the network of WCSMO (keep up relationships!)- be apart of the WSCM e-board and help plan different events occurring throughout the year

• Create video content and graphics promoting LineLeap and the East Lansing night scene.• Gained over 1000 followers within 9 months of starting the Instagram page reaching more than 90,000 profiles.

Work alongside a team of 15+ to produce live Michigan State Athletic event broadcasts to viewers for 10+ sports.Experience in Division I intercollegiate sports across all seasons, including baseball, soccer, hockey, gymnastics, basketball, volleyball, and more

• Assist Digital Marketing Manager with the analyzing and evaluation of social media analytics and reports.• Create organic social campaigns for 30+ Broadway and Performing arts shows and develop interactive stories andposts for seven social media platforms with 50,000+ followers and proven 5% growth per platform per year.

• Work with 3 other board members to create events for the Department of Theatre throughout the year including the Open House with 150+ attendees.• Manage the inventory and sales of Department merchandise.

• Sharing menu specials with guests, take food and beverage orders, and answer any questions which may arise.• Pay close attention to dietary and allergic restrictions and remain clean and hygienic throughout all shifts.

• Assist marketing director with creating social media posts, draft outreach emails, and create event stationary.

-Work with a group of Greek life members to create the Greek Week events for the entire Greek community at Michigan State University- Assist the Director of Spotlight with the planning and execution of the Spotlight Dance competition for Greek Week by securing judges, making schedules for the event, and working with each team to plan lights and sound for each - work with Breslin Center Crew to call the sound and lighting cues for the actual Spotlight event