Rachel Thomas Email & Phone Number

Helping businesses with creative solutions to their web and print needs.- WEB: HTML, CSS, WordPress, web graphics, static banners, animated gifs, landing pages- PRINT: Brochures, books, postcards, tradeshow booths, sales materials, stationary, promotional material- PRESENTATIONS: PowerPoint Templates, infographics, charts, diagrams- LOGOS: Custom logo and branding packages

Baltimore, Maryland Area

- Manage a teaching website: - Designed, coded, and tested to improve UX - Update content on a regular basis through the CMS- Design ads, infographics, and additional graphics to support the website, applications, and social media.- Perform regular competitive website research to identify emerging trends and best practices.- Test social media best practices to continue growth on Facebook, Twitter, and Instagram.- Monitor website and social media analytics, report findings to team on a weekly basis.- Work with Radiologists to develop a process to document scanning protocol updates.Published WorkJACR: Journal of the America College of Radiology:April 2018, In Press, Available OnlineSocial Media for Global Education: Pearls and Pitfalls of Using Facebook, Twitter, and InstagramJanuary 2018, Volume 15, Issue 1, Part BFacebook Live: A Free Real-Time Interactive Information PlatformMarch 2016, Volume 13, Issue 3New Frontiers in Education: Facebook as a Vehicle for Medical Information Delivery

• Provide high quality work with extreme attention to detail in a fast paced workflow.• Find efficiencies and develop process documentation• Develop custom email templates with variable data• Work with clients and provide solutions to communicate their marketing needs.• Adhering to strict brand standards; both design elements and writing style.• Test and debug in multiple web browsers

Baltimore, Maryland

- Helped launch the Lead Generation product at DoublePositive as a founding LeadGen team member.- Developed and implemented process for regular banner and landing page testing cycles, coordinating several cross-functional divisions: campaign delivery management, creative, and technology teams. - Used Asana project management tools to create idea tracking and prioritization testing schedule. - Also helped develop another Asana project to streamline new publisher/campaign set up process. - Primary point of contact for Optimizely’s site optimization software; responsible for researching, evaluating, and testing. - Interacted with business intelligence and technology teams to ensure proper website user session tracking and reporting. - Performed regular competitive marketing research to identify emerging trends and best practices.- Developed innovative dynamic banner ads, coded to suite the needs of both DFA and DFP publishers and followed common ad specification requirements. - Provided design and development support to the marketing and sales teams through a variety of mediums: email templates, website updates, landing pages, media kits, banner ads, tradeshow booths, and infographics.

Baltimore, Maryland Area

- Worked with writers and translated their vision to a digital report. - Developed e-reports, email templates and banner ads as a series of a multi-touch promotional campaigns.- Researched innovative ways to increase conversion rates on promotional landing pages. - Worked with a team of designers to maintain an organized workflow and file share system.

Columbia, Maryland

- Helped re-brand Maxim Healthcare Services and establish brand recognition across web and print platforms. - Manage vendor relationships to ensure consistent execution of Maxim’s brand. - Maintained and updated the company’s internal and external websites.- Designed a variety of print collateral including brochures, flyers, tradeshow booths, and direct mail cards.