Rachel Hopper Email & Phone Number

Wollongong, New South Wales, Australia

My role at ConferenceNational is focused on enhancing exposure and awareness of our event services for corporate clients, non-profit associations, and government departments. Operating through ConferenceDeals.com.au, a specialized web portal for event procurement, we highlight key venues across Australia, New Zealand, and Asia. Additionally, under the ConferenceNational brand, we offer long-term event procurement services for Corporate Partners at premium venues.Relevant Experience:1. Sales and Marketing Strategy: I assist in shaping the annual sales and marketing strategy, defining key performance indicators (KPIs) and reporting intervals for data-driven adjustments.2. Business Development: I conduct extensive research to identify new business opportunities, including lead generation to expand our client base.3. Client Portfolio Management: I prioritize maintaining and growing existing client relationships, ensuring exceptional service for repeat business. I proactively reach out to potential clients for new opportunities and partnerships.4. Trade Shows and Networking: I coordinate our presence at trade shows and networking events, exploring new opportunities to broaden our network and enhance visibility.5. Marketing Material Development: I provide support in developing marketing materials aligned with our strategy, effectively conveying our services to our target audience.In summary, my work at ConferenceNational encompasses strategic planning, research, client management, event participation, and marketing support. These efforts contribute to our mission of expanding our reach and delivering exceptional event services to clients in a highly competitive market, reinforcing our commitment to leading the event procurement industry.

Wollongong, New South Wales, Australia

My role at AccommodationLink is primarily dedicated to elevating the exposure and awareness of our event services tailored for corporate clients, non-profit associations, and government departments. Under the AccommodationLink umbrella, we provide comprehensive event procurement services for Corporate Partners at premium venues.Relevant Experience:Strategic Sales and Marketing: I actively contribute to shaping our annual sales and marketing strategy, including the definition of key performance indicators (KPIs) and reporting intervals for data-driven adjustments.Business Development Focus: My responsibilities include conducting in-depth research to uncover new business opportunities, with a particular emphasis on lead generation to expand our client base.Client Portfolio Management: I prioritize the maintenance and growth of existing client relationships to ensure a high level of service and encourage repeat business. I also proactively seek potential clients for new opportunities and partnerships.Trade Shows and Networking: I take charge of our presence at trade shows and networking events, continuously seeking new opportunities to expand our network and increase visibility.Marketing Material Enhancement: I provide valuable support in the development of marketing materials that align with our strategy, effectively communicating the value of our services to our target audience.In summary, my role at AccommodationLink is multifaceted, encompassing strategic planning, research, client management, event participation, and marketing support. These collective efforts are pivotal in achieving our goal of expanding our reach and delivering top-notch event services to clients in a highly competitive market. This underscores our commitment to being at the forefront of the event procurement industry.

Wollongong, New South Wales, Australia

In my role at IRT, I prioritised customer-centered service for both existing and prospective residents in the Retirement Village and Care Center. This encompasses managing resales in various retirement villages and overseeing permanent care placements at Links Seaside Care Center.My experience involves building relationships with local community groups to generate leads and opportunities. I maintain professional relationships with IRT residents, employees, and external stakeholders while actively promoting IRT's brand and policies. I'm also engaged in local area marketing projects to improve the community's understanding of aged care services and retirement.I've served as an IRT Ambassador at public events, helping to organize partnerships with organizations like Rotary. A significant part of my role is achieving sales and occupancy targets, particularly for the Links Seaside Care Center, which has 153 care suites with a target occupancy level of 94%. I implement a structured sales process, ensuring thorough service from lead sourcing to resident agreements.Accurate record-keeping is essential, using Salesforce as our CRM tool for proper database management. I contribute to the development of contracts for care and retirement villages, ensuring families understand their obligations and adhere to specified timeframes. Additionally, I oversee refurbishments of vacancies in line with guidelines, conducting inspections and condition reports to meet IRT standards.I diligently follow up on leads for Care, Home Care, and Retirement Village services, offering advice on suitable options. Lastly, I oversee settlements for multiple retirement villages, collaborating with Village representatives and Lifestyle managers to ensure a smooth transition for new residents into their homes.

Wollongong, New South Wales, Australia

My primary role at ConferenceNational is working to increase the exposure and build awareness of our event services we offer to corporate, not-for profit associations and government departments.ConferenceDeals.com.au is a web portal that specialises in meeting and event procurement for businesses, associations and government departments, using key venues located across Australia, New Zealand and Asia.The other side of the organisation, ConferenceNational, assists with the longer-term procurement of meetings and events for Corporate Partners in strategic locations using some of the country’s finest venues.Relevant Experience:▪ Assist management team with yearly Sales and marketing strategy and agree upon regular reporting of KPI’s to be delivered at intervals throughout the year to track progress▪ Conduct research to further develop new and existing business opportunities, including lead generation for Account Managers▪ Manage existing client portfolio to ensure repeat business, and proactively follow up with potential clients▪ Coordinate and attend trade shows and networking events, as well as researching of new expo opportunities▪ Provide support and advice with the development of marketing material in line with the marketing strategy

Sydney, New South Wales, Australia

My Primary role at Novotel Brighton Beach Sydney was to manage and sell the conference and accommodation rooms to a range of industry sectors. Novotel Sydney Brighton Beach offers beautifully appointed beachside accommodation and large conference and meeting facilities just steps from the water of Brighton-Le-Sands. With 11 Conference rooms and 296 spacious hotel rooms all with their own private balconies offering sweeping views over the sandy beaches of Brighton-Le-Sands and Botany Bay, Providing a range of accommodation options to meet the needs of both business traveler and leisure guests.Relevant Experience:▪ Assist DOSM in preparation of budget, revenue strategies and sales & marketing plan▪ Work in conjunction with DOSM on specific strategic and tactical marketing activity for the Hotel including assisting in the development of marketing material for use in the securing and implementing of all business ▪ Manage a team of four conference sales executives, providing mentoring and ensuring the development and implementation of sales strategies in order to meet set targetsRachel Hopper Page 3▪ Employ strategies to ensure maximum yield and revenue, including preparation and analysis of reports, identification of business peaks and troughs and implementation of innovative ideas that contribute to the profitability of the Hotel▪ Effectively manage and coordinate conferences, major events, social and corporate functions for both day meetings and residential business▪ Maintain strong relationships with current portfolio of major accounts that have specific potential for the Hotel as well as develop relationships with new and potential business, maintaining an effective tracking system to convert potential business and lapsed business▪ Promote the Hotel and it’s offering through attendance at relevant workshops, tradeshows, presentations and networking events

Sydney, New South Wales, Australia

Swissotel Sydney is a luxury five-star hotel located in the heart of Sydney’s central business district, The hotel’s 369 luxury rooms and suites offer a fresh and modern setting for the business or leisure traveler. Swissotel Sydney offers professional conference facilities catering for up to 450 people, amongst its eight meeting rooms and boardrooms is the Blaxland Ballroom, a heritage-listed pillarless ballroom, the spacious Maple Room and four meeting rooms are of various sizes.Relevant Experience:▪ Sell and coordinate function space to the conference and incentive market, creating yield of all function rooms and contribution to budget of $360K annually▪ Provide training to staff and coordinate daily work activities for the Reservation team ensuring targets are met and hotel is filled to capacity at maximum yield rate▪ Responsible for ensuring all new booking requests, amendments, cancellations and invoicing are completed using Fidelio Hotel System▪ Preparation of regular reports, revenue forecasting, proposals and contracts▪ Promote and maintain strong relationships with key stakeholders, including travel agents, airlines and commercial organisations with the purpose of increasing business levels▪ Participate and facilitate industry related tradeshow – Sydney on Sale 2006, AEE 2007

Diploma Of Tourism, Operational Management

Certificate 4, Leadership & Management

Education record