An award winning strategic brand communications leader inspired by storytelling and driven by passion and purpose.I pride myself on moving the dial for brands and organisations alike by creating meaningful communications solutions that engage consumers and employees, influence behaviours, build long-term affinity and advocacy while producing tangible business results.Data informed and with culture and consumer behaviour at the heart; I have a proven track record of consistently delivering innovative, targeted and effective through-the-line campaigns for global and domestic companies through the power of strategic marketing, communications, corporate social responsibility and sponsorship.A natural leader and collaborator, my diverse experience has resulted in a unique through-the-line skill set that ensures a 360 approach to brand communications no matter the ask.The brands and organisations I have worked with include:Adidas / Aer Lingus College Football Series / AIB / AIG / Aviva / Bushmills Irish Whiskey / Diageo / Energia / Electric Ireland / Etihad Airways / Guinness / Glenisk / Indeed / John West / Jose Cuervo Tequila / Kellogg’s / Laya Healthcare / Liberty Insurance / Littlewoods Ireland / Olympic Federation of Ireland / Proximo Spirits / SuperValu / The Kraken Rum / The Sexton Whiskey / Volkswagen
Listed skills include Media Relations, Event Management, Social Media, Public Relations, and 45 others.