Sebastian Mcbrien Email & Phone Number

Holywood, Northern Ireland, United Kingdom

PR• Develop and implement effective communication strategies and campaigns to promote the client's mission and goals.• Leverage knowledge of content creator networks to identify and engage appropriate talent for campaign activation.• Build collaborative relationships with content creators, providing guidance and oversight from campaign strategising through to post-campaign debriefing.• Strategically coordinate campaign photocalls.• Serve as the client's spokesperson, handling media inquiries and coordinating interviews with key staff members.• Manage client's social media presence, including creating and scheduling posts, monitoring engagement, and responding to comments or messages.• Create and distribute press releases, media advisories, and other communications materials to local and national media outlets.• Monitor media coverage of the organisation and industry trends to identify opportunities for proactive communication initiatives.Events• Execute end-to-end event management including sponsor outreach, procurement of vendor services, and on-site logistics oversight.• Provide creative direction to digital designers to conceptualise and produce engaging social media content across platforms, leveraging video, images, and graphic design.• Drive post-event sponsorship engagement through detailed feedback reports.• Oversee on-site event operations including, attendee management, and real-time problem-solving.General• Collaborate with other departments to ensure that client messaging and branding are consistent across all communication channels.

Lisburn, Northern Ireland, United Kingdom

• Engaging with prospect clients and nurture professional relationships. Introduced a new method ofdisplaying our proposals which strengthens the branding of the company whilst delivering the keyinformation. For example, an overview of our technology, cost and project turnaround.• Creating a 3-year marketing strategy for Vojo Media. This report included suggested strategicpartnerships, a product development plan and a marketing mix.• Creating an engaging and brand strengthening digital marketing strategy whilst creating digital contenton a regular basis. I utilised the Adobe Suite including After Effects, Premier Pro, Illustrator andPhotoshop.• Project managing the development of Vojo Media technology, engaging with the customer base to gainfeedback and understand their needs.

Lisburn, Northern Ireland

• Continually researching the job market for job placement and recruiting opportunities in order to target the most promising sectors. Communicating with local communities and parties in order to recruit the most amount of appropriate candidates for the relative role.• Initiating and maintaining positive and production relationships with employers in the North Down & Newtownards council district. • Creating and designing company marketing materials such as; fliers, posters and social media platforms. • Monitoring company social media channels and engaging with social media for marketing purposes.

Belfast, Northern Ireland, United Kingdom

• I co-ordinate both 'Fitness With Seb' & 'Star Wars Oush' on a daily bases. I run competitions and engage with influencers and bloggers in both market spaces. • Formulating engaging social media strategies to ensure the growth of the channels. • I engage with several social media platforms: Instagram, YouTube & Facebook.

Wall Street, New York

• Growing and managing the $2.5 Million daily operations on Amazon including but not limited to; benchmarking competition, creating shipment plans and engaging with our logistics company.• Generate interest for the products we offer through creating exciting descriptions and thought-provoking marketing content on social media platforms and Amazon. There was a direct increase of interest in the products this was measured through the increase of click rate and unit sales approximately by 20%. • Performing continuous SWOT analysis for the marketplace, benchmarking competitor's products. Generate reports, based on competition performance and behavior, used for company strategy and protecting the intellectual property of the company in legal disputes.• Handle customer services for new and returning customers, who have questions or queries. Implemented a strategy to streamline any concerns that have been raised by our customers.

Belfast, United Kingdom

• Created and executed marketing strategies for the company, growing the company by 100% in one year.• Organised events, managing the entire income and staffing of events. • Promoted events through social media, increasing exposure by around 85%. • Executed branding and merchandising operations, targeting merchandise and tailoring brands to the audience, such as sock and underwear giveaways for students and sweaters and jackets for staff to display. • Generated the graphic design of the majority public material using Adobe Photoshop. • Developed sponsorship relations with 3 of the local eateries, subsidizing event cost and providing additional marketing opportunities.

Northern Ireland

• Liaise with clubs/societies/companies in the Belfast area and offer them tailored offers from Pizza Hut.• Increase the online promotion that Pizza Hut through the use of Facebook and Snapchat. • Use street activities and creative interactive situations to increase the online and offline presence of Pizza Hut. For example; interviewing individuals and asking them to describe Pizza Hut in one word, later posting this clip online and asking those involved to share the video in exchange for Pizza Hut exclusive offers.

Belfast

• Responsible for the overall online presence and creative control of the brand. • Facebook, Instagram and Snapchat were key elements to my marketing strategy; footfall increased by 15%.• Coordinating my staff of 20 to be active in their duties; online and in-house tasks had to be trained. • Due to the success of my strategies the I had to train recruit approximately 25% more staff. • Organising the rota and payments for my staff members was a weekly task.

Master Of Science (M.Sc.), Marketing/Marketing Management, General, Commendation

Activities and Societies: Rugby, Lacrosse, DanceMy Modules: Digital Marketing (featuring Google Analytics) Accounting for Managers Finance.

Bachelor Of Science (B.Sc.), Psychology, Upper Second-Class Honours

Activities and Societies: Rugby, La crosse, DanceThroughout this degree I paid particular focus to social psychology and elected.