Rachel Smith Email & Phone Number

Highland, Utah, United States

- Social Media - Develop strategy, plan, copy, and graphics for company social media networks. Analyze data and make modifications based on results.- Website Marketing Content - Manage website content for marketing needs and UX. Work with development agency, create website copy, manage image and video files on landing pages, analyze and report data, and.

Utah, United States

Initially hired to provide temporary assistance with the company’s social media accounts. Remained with the team to manage social media and provide website CMS support. - Wrote original and reworked content for online medium. Created original copy and revised product descriptions for a new website.- Developed Input Briefs and copy for quarterly.

Greater Salt Lake City Area

Hired to join a driven media team within an international digital B2B marketing/ad agency. Worked with clients and vendor partners to coordinate exceptional media plans to meet and exceed clients’ goals. - Researched, evaluated and selected media tactics and vendor partners for consideration; presented plans to clients for approval. - Negotiated efficient.

Tallahassee, Florida

Joined this locally owned and operated publishing company to serve in account management, social media marketer, and copywriter roles for more than 90 digital advertising clients. - Managed, coordinated and created digital ad placements and copy on publisher’s four magazines’ websites, social media accounts, and e-newsletters. - Wrote and edited content.

Tallahassee, Florida

Served as this boutique hotel’s marketing and public relations department to manage, coordinate, develop and execute online and offline branding, marketing strategies and plans, promotions, and advertising for the hotel property, including a hotel redesign and re-branding, hotel special events, and multiple onsite food and beverage outlets and their.

- Provided marketing consulting to business owners and organization leaders including account management, social media marketing, website management, copywriting, print production coordination, and some photography. - Provided social media and CMS training as needed.- Created content, e-commerce, communications, networking, marketing, and branding.

Tallahassee, Florida Area

Following a change in governing leadership, which eliminated my previous position, this new marketing position with the Office of Supplier Diversity (OSD) was created. I was assigned to assist this small-business support group with marketing, promotions, event coordination, and event leadership.- Increased OSD awareness through OSD-hosted events and.

Tallahassee, Florida

This position was created to build the state agency’s online presence as well as to develop relations and communications with employees, sister agencies, the public, politicians, and the media. I created an agency Social Media Guidelines handbook, social media strategy and digital marketing strategy and plan. I developed the agency’s social media accounts.

Tallahassee, Florida Area

This was a new position within this statewide professional trade association for Certified Public Accountants. The position was to focus on improving awareness and communications with the association membership, media, politicians and the public through online platforms. The association offered continued education programs and events for members and.

Tallahassee, Florida

This was a new position created to assist the Vice President of Marketing with branding and the development of a new company website. - Managed branding redesign - used for print, digital, and marketing materials.- Oversaw website redesign and restructure, working with third-party website design firm. Initiated and entered all content for database-driven.

Tallahassee, FL

Hired as an Account Coordinator to assist with online marketing and advertising campaigns for international clients. Was promoted to Interactive Account Manager and assigned responsibilities to work with clients directly on developing online content strategies to include SEM, PPC, websites and emails.- Managed digital marketing campaigns for more than 15.