Marketing Program Manager
Current- Lead Management
- Oversee total leads and evaluate lead sources' effectiveness, actively optimize touchpoints, implement the self-qualification process and participate in APEC optimization projects to increase conversion rate and.
- Conduct 160 partner events+ with key stakeholders including Amazon, eBay, and Taiwan External Trade Development Council to nurture SMEs. Digital/Content/Email Marketing
- Solid knowledge of digital… Show more Lead Management
- Solid knowledge of digital marketing, content, and email marketing to improve SEO performance. Gain 2.2M page views (YOY+140%) for the Taiwan content site and DHL shipping mask ranks # 1 on Google organic search.
- Manage digital ads agency to conduct keyword searches and display ads.