Rafael Furtado Email & Phone Number

São Paulo, Sp, Br

São Paulo, Brasil

Driving and implementing best-in-class practices to power the continued growth and success of our people, culture and company. Recruitment, selection and onboarding, performance and talent management, employee development and engagement are also part of the role.

São Paulo, Brazil

São Paulo, Brasil

Latin America

Main responsibilities: - Contributing into the organization in managing the result and creating a winning team. - Developing the best value purpose of our company, so that we can retain and attract the best people, develop them all the time and look for partners when necessary. - Having our people playing at their best, all the time and with joy.Last results: - Founding D&I LatAm Program (more than 400 members)- Talent Acquisition new process (reducing from 41 to 19 days the time of closing positions) - Building LatAm EVP - Doubling numbers of LinkedIn followers (biggest Pearson´s LinkedIn page in the world – aprox 50K)

Brasil

Main responsabilities: - Leading and developing a team of 9 direct Directors/Managers from Sales, Marketing, Planning, Pedagogy and Government.- Developing and growing 4 different learning systems (COC, Dom Bosco, Pueri Domus and NAME), all ELT portfolio and Higher Education solutions.- Working on the digital transformation process within those businesses. - Working at reaching the objectives established for the full P&L. Last results: - Growth margin in 10pp.- Growth expansion on the numbers of K12 students from COC in 20%.- Consistent management model on hunting and farm.- Fully digital transformation of the HED business.- Line of business with the best engagement result of the entire company for 2 consecutives years. (2016 e 2017).

São Paulo E Região, Brasil

Main responsabilities: - Leading a team of 2 Channel Managers and 10 Sales Executives in all São Paulo state and some Minas Gerais cities; - Management of indirect channel as well as On and Off premise sales and execution. - Working at reaching the objectives established of profitability, sales volume, market share, quality in customer services and human resources development are part of the scope. Last results: - Growth volume and profits on the regional retail’s channel - 2013 x 2012 (5% and 7%);- Consistent management model on the wholesale’ channel (Commercial Policy, Commercial Cycle and Trade Plans).

Main responsabilities: - Leading a team of 20 salespeople in ~100 cities of the Brazilian Southeast area; Working at reaching the objectives established of profitability, sales volume, market share, quality in customer services and human resources development; - Following the activities of the competitors in order to improve self skills, recommend changes in objectives, programs and sales policies. Last results: - Best Regional Area of Brazil on the 51 965ml volume - 2011 x 2010 (5%);- Best Regional Area of Brazil on the premium brand volume -2011 x 2010 (800%);- Market share increase of 0,48 p.p on the market that falls 8% - 2011 x 2010.

Brasil

Main responsabilities: - Planning and manager the company's Trade Marketing annual plan for the Northeast area of Brazil, such as the definition of budget, the best investiments to reach the established goals and the way to build a stronger brand every month; - Negotiating sponsorship's contracts with the regional soccer's clubs; - Daily supporting to the Trade Marketing Managers' Team; International training - one week trainning program in the Canadian branch.Last results: - Best marketing programs results in Brazil;- Coolers turn growth of 5%;- 3 dealt soccer clubs' sponsorship contracts.

Main responsabilities: - Leading a team of salespeople, marketing assistants, sales supervisors and trade marketing supervisors in all their business activities; - Working at reaching the planned sales objectives, such as profities, volume, market share and customer service; - Recognizing talented people and offer them opportunities to develop their skills; - Daily activities in the market to analyses self performance and improve them based on the opportunities and the competitors’ actions.Last results: - Alagoas: Annual growth in sales volume of beer, draft beer and soft drinks in the state by 20%; annual gain of 4 pp in market share in the state; best manager of Brazil on the off trade route program. - Pernambuco: Annual growth in sales volume of beer, draft beer and soft drink in the state by 15%; the best Northeast manager on the distribution’s rates.Other Positions Held – ABInbev/AmBev:- Sales Intelligence Specialist (July 2007 – April 2008) - Sales and Marketing Manager (November 2005 – June 2007) - Sales Supervisor (February 2004 – October 2005)

Diploma Of Education, Stakeholders And Esg

Executive Education, Digital Transformation

Capacitação Analítica Avançada, Advanced Analytical Qualification

Diploma Em Coaching For Performance, Diploma In Coaching For Performance

Mba, Sales And Marketing

Bachelor'S Degree, Hotel Management

Bachelor'S Degree, Administration