Raisa Santos Email & Phone Number

Paris, Île-De-France, France

Helping brands succeed in the Amazon Fashion sector by focusing on:Business Advice: Identify opportunities based on deep data analysis and provide recommendations to improve sales and margin.Selection: Help grow selection by managing the launch of new products and improving discoverability.Availability: Drive supply-chain operational excellence by reducing costs, defects, lead times, and by managing stock in our fulfillment center.Traffic: Provide recommendations for the brand’s marketing and advertising campaigns to promote new products/increase traffic or conversion.Conversion: Plan and implement promotional activities and improve the customer journey on Amazon through enhanced content on detail pages.

Ville De Paris, Île-De-France, France

Marketing management of the launch of a new triple AAA video game franchise (Riders Republic).Strategic analysis on branding development and deployment, focused on launch.Operational marketing in association with the branches in Europe and Asia (EMEA).Brand activation and communication (Social Media, CRM, PR, Digital) with external agencies.

Ville De Paris, Île-De-France, France

Management of portfolios for two premium brands : Reflets de France ; Carrefour Selection.Product development and innovation for the Premium brands.Market analysis & competitive intelligence via panels and studies (Nielsen Panel).Operational management of the brand in Europe (France, Italy, Spain, Belgium).Brand activation and communication with external agencies (CRM, POS, PR, Digital, Social Media).

Rio De Janeiro, Rio De Janeiro, Brésil

• Contributed in the creation of strategies and promotion of the French language• Organised international academic and cultural events open to general public to encourage scientific research and French education in Brazil• Operational and logistical administration of the sector and biannual analysis of goals• Developed and increased a network of partners and stakeholders for the Education and the Science sectors• Actively participated in the yearly budget control and the department's accounting

Rio De Janeiro E Região, Brasil

• Delivered the World Olympic Games of 2016 alongside the British Sports Committee in a polyvalent position: transport organization of athletes, events organization and hosting, etc• Assisted with the daily administrative work of 6 departments in a multitasking role: HR, Finance, Security & Logistics, Events, Facilities and IT• Participated in budget control and decision making for these sectors, dealing with various budgets at the same time • Developed intern’s integration within the company by creating and leading the Intern Association

Rio De Janeiro Area, Brazil

• Contributed in the production schedule and organisation of book launches with the Edition and Marketing teams.• Participated in the sales analysis of fiction books for the general public.• Constructed commercial relations with the authors and distributors.

Double Master'S Degree, Marketing And Business Management

Master Of Science - Ms, Business Administration And Management, General

Bachelor'S Degree, French Studies (Literature)