Raisa (Morgan) Ferdinand Email & Phone Number

Atlanta, GA, US

Atlanta, Georgia, United States

Atlanta, GA

• Oversee the planning, budget and execution of internal, hosted and sponsored events, including SKO and Champions Club
• Industry Event Execution: Lead the planning and execution of 80+ regional and Tier 1 events including RSA, BlackHat, Dell Tech World, and Gartner, driving brand visibility and engagement. Manage and track key.
• Hosted Events: Manage logistics for hosted events, overseeing all aspects of execution and coordination, including vendor management, contract negotiation, food and beverage selection, sponsorship engagement, and.
• Lead Generation and Nurturing: Collaborate cross-functionally with Sales and Marketing Operations to assess and capture prospective leads from events, achieving a 91% conversion rate from prospect to Marketing.

Peachtree City, GA

Oversee the global marketing strategy and manage a $1.5 million budget, encompassing domestic and international tradeshows, corporate events, content marketing, media placement, and social media.Handle site selection, contract negotiations, sponsorship programs, meeting schedules, external vendor management, and promotional materials for events.Event.

Greater Atlanta Area

Managaed a $1.2 million marketing budget to support a comprehensive integrated marketing plan.Manage all logistical aspects of company tradeshows, including Heli-Expo, Singapore Airshow, NBAA, MRO, and ALEA.Oversee the purchase and placement of advertising in aviation publications, digital banner ads, and landing pages.Distribute press releases via PR.

Greater Atlanta Area

Bridging the Generational Gap...Social Seniors is dedicated to empowering senior citizens by teaching them the benefits and practical uses of social media platforms through approachable and user-friendly methods.Program Overview: Offers a 4-week workshop curriculum consisting of two 1.5-hour sessions per week. The program covers essential skills including.

Atlanta, GA

Represent the company at industry tradeshows and corporate events, including coordinating all related activities.Manage and coordinate sales and marketing retreats, outings, and other events.Support the sales team by updating leads and accounts in Salesforce and generating quarterly reports to track account progression.Develop integrated marketing.

Greater Boston Area

Increase the visibility of Housing Families, Inc. in the community via marketing channels and communication materials such as newsletters, press releases, and sponsorship packetsGenerate leads for potential sponsors and donors for upcoming annual events Maintain existing relationships with corporations and organizations and help raise funds through annual.

Greater Atlanta Area

Implement and coordinate marketing and advertising programs via mobile and digital couponing, newspaper insertions, direct mail options, and in-store vehicles for umbrella company News Corporation.Train new employees on internal database systems, creating client proposals, and preparation for meetingsCoordinate programs to gain an overall revenue of over.

Greater Atlanta Area

Research consumer and business demographics to aid in identifying new business for DeKalb CountyCreate marketing materials for DeKalb County businesses in preparation for trade mission trips to Trinidad and Tobago Update the small business guide (Toolbox) for businesses new to DeKalb County Develop international business etiquette and protocol procedures.

Alpharetta, Ga.

Internship secured by INROADS Create marketing materials; designed to create awareness of new product offerings and promotions; pamphlets, fliers and T-ShirtUpdate database system to facilitate customer communication and policy renewalsMaintain independent agents relationships by providing information regarding changes in services and product offerings

Bachelor Of Business Administration, Marketing; Consumer Economics

Master Of Arts (Ma), Integrated Marketing Communications

Education record