• Conceptualize and develop multiple revenue streams through various commercial projects in leisure and entertainment vertical i.e, ticket, sponsorship, imaging, retail etc• End to end management of the various phases of commercial projects such as Ripley’s Believe It Or Not!• Contract negotiations to achieve targeted EBITDA and defined objectives • In depth understanding of IPs in entertainment business with specialization in selection, negotiations of affiliated rights and scope… Show more • Conceptualize and develop multiple revenue streams through various commercial projects in leisure and entertainment vertical i.e, ticket, sponsorship, imaging, retail etc• End to end management of the various phases of commercial projects such as Ripley’s Believe It Or Not!• Contract negotiations to achieve targeted EBITDA and defined objectives • In depth understanding of IPs in entertainment business with specialization in selection, negotiations of affiliated rights and scope of usage Show less

Enter into strategic partnerships with companies and organizations that align themselves with the vision of Dubai Parks and Resort’s, adding significant value to the company’s sales and marketing, and business development efforts▪ Work closely with the senior management to ensure that key Dubai Parks and Resorts Partnerships are managed to meet both Dubai Parks and Resorts and Partner goals▪ Assist in creating structures and processes that facilitate effective collaboration among… Show more Enter into strategic partnerships with companies and organizations that align themselves with the vision of Dubai Parks and Resort’s, adding significant value to the company’s sales and marketing, and business development efforts▪ Work closely with the senior management to ensure that key Dubai Parks and Resorts Partnerships are managed to meet both Dubai Parks and Resorts and Partner goals▪ Assist in creating structures and processes that facilitate effective collaboration among internal stakeholders and cross-functional teams to meet partnership timelines and deliverables on high priority strategic project▪ Responsible for cultivating and maintaining relationships among partners while also developing strategies to increase revenue for their companies▪ Identify and develop new business cases for potential new partnership areas and opportunities. Champion and manage those new projects to create stronger partnerships▪ Liaise with various internal stakeholders and partner teams to develop high impact partnering strategies in order to develop and cultivate long-lasting relationships with identified existing partners as well as meet their objectives▪ Lead the development of strategic marketing plans by conducting joint marketing workshops and ensure effective implementation leading to increased brand presence – this includes advertising, promotions, online activity, events, social media and other activities that in turn drives performance and sales▪ Ownership of the Promotional, Marketing Awareness and Communication plans including management of the annual promotional and marketing calendars and ensuring that campaigns and events are executed in a professional manner from end to end▪ Strategic Partners: Dubai First, First Abu Dhabi Bank, Etisalat, PepsiCo, McDonald’s, Baskin Robbins and Dubai Taxi Show less

Leading and Managing Commercial Payment Solutions and Strategic Alliances▪ Involved in the building of multi-level business relationships with brand partners,coordinating to provide updates about recent developments in their allianceaccount▪ Active participation in corporate meets with partners, in order to discuss theirneeds and produce strategic solutions of optimal quality▪ Conferred with internal networking resources for implementing partner salesplans… Show more Leading and Managing Commercial Payment Solutions and Strategic Alliances▪ Involved in the building of multi-level business relationships with brand partners,coordinating to provide updates about recent developments in their allianceaccount▪ Active participation in corporate meets with partners, in order to discuss theirneeds and produce strategic solutions of optimal quality▪ Conferred with internal networking resources for implementing partner salesplans. Coordinated and regulated the activities of marketing, advertising, andpublic relations▪ Involved in extensive market research; gathered and analyzed primary datapertaining to market requirements for future products▪ Business Collaboration | Identification, Strategy and Execution - Identification ofemerging companies across industries with robust financials with a viewpoint ofcollaboration to achieve respective business objectives▪ Corporate Cards Portfolio | Manage and Expand - Formulate strategies to manageexisting Corporate Card Portfolio and simultaneously expand by acquiringoperating conglomerates in the region▪ Instrumental in developing a Balanced Scorecard with key performance indicatorsreflective or monthly, quarterly, and annual objectives set forth by the organization Show less