- Planning and supervising marketing operations to achieve revenue target.- Managing and executing all marketing campaigns and activities.- Preparing, planning and managing the publication of all publicity material to maximize brands exposure. - Creating marketing campaigns along with internal and external resources.- Maintain effective internal and external communications to ensure that all relevant company functions are kept informed of marketing objectives.- Recommend creative and cost effective promotional activities.- Coordinate with the Management and concerned Departments in developing marketing plans and budgets.- Assist in designing and developing marketing collaterals and promotional materials.- Creating and developing new innovative ways to communicate the company message to brands potential customers. - Engaging with customers to resolve customer service issues and create positive opportunities.- Supervising all the production materials of the Marketing & Operations Departments in coordination with the printing houses.- Evaluating the effectiveness of all the marketing activities. - Updating and maintaining the marketing department’s documentation and database. - Devising strategies to drive online traffic to the brands digital presence. - Tracking the conversion rates and making improvements to social media profiles/content. - Managing and overseeing the social media strategy of the brands. - Review new digital tools to keep the brands at the front of the developments in digital marketing. - Evaluating customer research, market conditions and competitors data. - Stay updated with latest marketing trends and competitor activities.- Analyzing social media insights to guide future social media campaigns.

- Preparing, planning and managing the publication of all publicity material to maximize brand promotion. - Creating marketing campaigns and working with the company’s external Public Relations Agency to see them executed. - Creating and developing new innovative ways to communicate the company message to the existing customers. - Planning and managing marketing events and reporting the results. - Evaluating the effectiveness of all the marketing activities. - Supporting the marketing manager in the day-to-day activities. - Plan, develop and deliver campaigns as agreed within the marketing calendar. - Devising strategies to drive online traffic to the company website. - Tracking the conversion rates and making improvements to the website. - Developing and managing digital marketing campaigns. - Managing and overseeing the social media strategy of the company. - Planning and handling the budgetary control of all the digital marketing. - Evaluating customer research, market conditions and competitors data. - Review new technologies and keep the company at the front of the developments in digital marketing. - Managing events, booking venues and ordering marketing materials. - Updating and maintaining the marketing department’s documentation and database. - Providing support for marketing events and exhibitions as required. - Coordinating with the production of marketing communications. - Searching social media for off-diary stories and content. - Analyzing social media insights to guide future social media campaigns. - Engaging with customers to resolve customer service issues and create positive opportunities. - Reporting monthly the marketing activities and the competitors.

Offline Activities:- Monitoring and analyzing market trends.- Studying competitors' products.- Exploring ways of improving existing products and increasing profitability.- Identifying targets and developing strategies to communicate.- Preparing and managing Marketing plans/budgets.- Liaising with other internal departments such as sales.- Producing reports to monitor results.- Presenting suggestions/findings to senior managers.- Coordinate all marketing, advertising and promotional staff and activities.- Conduct market research to determine market requirements for existing and future products.- Deliver marketing activity within agreed budget.- Monitor, review and report all marketing activities and results.- Marketing plans and projects for new and existing products.- Events planning, participation, coordinating & reporting.Online Activities:- Creating, planning & monitoring Online Campaigns.- Deploying & Managing analysis tools.- Website Managing: (Analysis, Updates, Enhancements) through contents of (Promotions, Press, Brand, News, Page Content, Visuals).- Improve SEO rankings & research.- Monitor easy-to-use, clear, concise, comprehensible content.- Develop relationships with websites to obtain quality.- Develop and maintain social media profiles on Twitter, Facebook, and Others.- Send out quality messages on Social Media with follow ups.- Drive traffic to websites using a variety of methods.- Develop PPC advertising campaigns & Internet Ads.- Establish an effective presence on social media sites.- Monitor company's online reputation.- Highlight and encourage positive comments.- Integrate other online presences including social media outlets with email campaigns.- Social Media Channels Control – monitoring of activity, question answering, content creation, trend analyzing, issue resolving.- Contribute a passion and ongoing knowledge of internet and digital marketing as a key member of the marketing team.

- Create a comprehensive Social Media Strategy to define programs that use Social Media Marketing techniques to increase visibility, membership and traffic.- Creation of complete Social Media Plan for the Company.- Building connections with the others across on incorporating relevant Social Media techniques into the corporate culture and into all of the company's products & services.- Getting your Facebook, Twitter & other accounts tuned up.Creating a content library that can be applied to the social media campaign.- Identifying targets.- Key words to monitor.- Respond to all mentions, replies and direct messages to your company on social media outlets (Facebook, Twitter & Others).- Monitor posts, comments and other things being said about your company on Social Media outlets.- Listen to, interact with, and engage with fans/followers in real time to build a relationship with the current customers.- Listen to and participate in relevant conversations to build the fan/following for the company.- Experiment with new and alternative ways to leverage Social Media Activities.- Monitor trends in Social Media Tools & Applications and appropriately apply that knowledge to increasing the use of Social Media.- Measure the impact of Social Media on the overall Marketing efforts.- Managing online contests.

- Kick-off of the Core Insurance System assisting in the: 1.Assisting with the Business Case. 2.High level feasibility. 3.Gathering of the requirements. 4.Designing and/or reviewing test cases 5.Processing change requests 6.Tracing the requirements during implementation 7.Manage scope 8.Translation- Discovering the underlying business need to be addressed and information related to the product and project requirements, often through conversations with vendors & end-users.- Organizing, specifying and modeling the requirements to ensure they are complete and unambiguous.- Documenting the requirements in a format that can be shared with and compared.- Ensuring the requirements map to the real business need, are approved by all relevant departments and meet essential quality standards.- Elicit requirements using interviews, meetings, document analysis, requirements workshops, surveys, site visits, business process descriptions, use cases, scenarios, business analysis, task and workflow analysis.- Being the liaison between the business units, technology teams and support teams.- Collaborating with developers and subject matter experts to establish the technical vision and analyze tradeoffs between usability and performance needs.- Covering the high level scope and objectives of the project and establish communication channels.- Understanding the business processes of a section/whole organization in a very clear cut manner so as to implement that knowledge in any required manner.- Microsoft Office Training Sessions for (Word, Powerpoint & Excel) with preparation of Materials & Handouts.