Fabiana Ramos

Fabiana Ramos Email and Phone Number

Marketing Manager: Creating magic through great ideas @ Next Edge Capital
toronto, ontario, canada
Fabiana Ramos's Location
Toronto, Ontario, Canada, Canada
Fabiana Ramos's Contact Details

Fabiana Ramos personal email

About Fabiana Ramos

Marketing environment is my passion. One thing that I really like about my job is the opportunity to interact with people constantly and deal with different activities at the same time.I have great organizational skills and outgoing personality, with team spirit, critical and analytical vision, multitasking, good ability to solve problems and help people, I am driven to deliver high-quality work and I contribute to companies growth. I am a versatile Marketing Professional with over ten years of experience helping B2B and B2C companies achieve success. I have a MBA and a postgraduate specialization in Marketing, including a strong expertise in Preparation of Strategic Plans, Market Studies, Research, Database Analysis, Competition Analysis and Digital Marketing, working with web analytics and web strategies. I coordinated campaigns focusing on e-commerce sales performance, project for improvements in websites and e-commerce, development of an APP for mobile platforms, implementation of Email Marketing Series and Campaigns, and management of Social Media accounts. If you want to know more about me, please, email me: faperamos2@gmail.com .

Fabiana Ramos's Current Company Details
Next Edge Capital

Next Edge Capital

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Marketing Manager: Creating magic through great ideas
toronto, ontario, canada
Website:
nextedgecapital.com
Employees:
22
Fabiana Ramos Work Experience Details
  • Next Edge Capital
    Marketing Manager
    Next Edge Capital Sep 2018 - Present
    Toronto, Canada Area
    I am responsible for the marketing and communications strategy, reviewing current materials, creating a new visual concept, and making recommendations to strengthen the brand image. I develop the social media strategy to increase brand awareness, manage the corporate accounts including drafting post copy, scheduling posts on Hootsuite, publishing and monitoring. Redesign monthly Newsletters, update list and analyze reports from MailChimp. Coordinate the development of a new website and update current website monthly in compliance with governing regulations, internal policies and procedures. Provide support to the sales team, interact with cross-functional teams and vendors.
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  • Natali Products Beauty Supply
    Marketing Manager
    Natali Products Beauty Supply Jun 2017 - Jun 2018
    Toronto, Canada Area
    I acted as management leadership leading a team of 4 direct reports and providing guidance and support, implementing improvements and restructuring processes. I was responsible for planning and managing sales and marketing projects to promote the company’s growth and brand awareness. I also coordinated researches and surveys, provided data analysis, concept ideation, and insights to drive marketing and sales strategy. Coordinated rebranding project including a new logo design and products labels, development of a new website with e-commerce that increased online sales by 415% in two months, implementation of email marketing series and sales promotions campaigns, management of social media accounts growing followers by 1,000%. Coordinated graphic design of catalogues, brochures, flyers, social media posts and advertisements. Selected appropriate frameworks, tools, and approaches to use in marketing campaign pitches.
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  • Sodhi Asset Management Inc - Sami Canada
    Marketing Specialist
    Sodhi Asset Management Inc - Sami Canada Nov 2016 - Apr 2017
    Greater Toronto Area
    I designed and implemented marketing tactics to promote the company’s brand and financial products. Developed social media strategies and managed LinkedIn Accounts, LinkedIn Groups and Facebook FanPage. Connected with target audience and built network, grew followers, created branding awareness, created content and image for posts, prepared articles for online publication and promotion on topics in finance, engaged with fans. Advertised using LinkedIn Marketing Solutions and Facebook Ad services. Planned, implemented and optimized paid search campaigns using Google AdWords platform, with great results and a low investment. Made website improvements and updates using WordPress platform. Installed Google Analytics tracking code on the website, prepared reports and evaluated results. In addition, built database, developed e-mail campaigns, negotiated partnership and sponsorship with organizations.
  • Aim2Impact
    Marketing Assistant
    Aim2Impact Apr 2016 - Sep 2016
    Toronto, Canada Area
    Aim2Impact is a not for profit organization that develops initiatives and facilitates unique entertainment events for young Canadians through the Arts and Culture.As part of the volunteer marketing team, I promoted public awareness of the organization through campaigns. Moreover, I developed social media strategies, including goals and metrics, created the editorial calendar, designed graphic, wrote content, scheduled posts, published on channels and monitored the profiles. I also assisted in the creation and preparation of marketing materials (e.g. flyers, brochures, etc.), website review and updates, events organization.
  • Ibi Promotora De Vendas
    Senior Marketing Analyst
    Ibi Promotora De Vendas Apr 2015 - Jan 2016
    São Paulo Area, Brazil
    I developed marketing projects in order to promote and increase sales of financial products that belong to the Group companies: credit cards, personal loans, payroll loans, insurance and assistance, microcredit for entrepreneurs. Monitored market and competition actions, as well as suggested improvements. Supported other coworkers. I planned and implemented Direct Marketing actions for customers, including direct mail, inserts in invoices and successful e-mail marketing campaigns - Got great average results for open rate: 35% and Click-through rate: 7%. Implemented actions to promote sales in the commercial area, stores and units. Management of sites and responsible for coordinating updates with the agencies and Information Technology Department. Control report and interpretation of results using Google Analytics. Sponsored links campaigns on the Google Search and banner ads on the Display Network, in order to increase brand visibility and get leads. Weekly Status Report and Monthly Meetings with staff and management.
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  • Honda
    Marketing Analyst
    Honda Jun 2012 - Sep 2014
    São Paulo Area, Brazil
    I was responsible for marketing and webmarketing project management in order to promote financial services for two wheels and four wheels. Implementation of improvements in corporate and promotional websites, besides e-commerce. Development of Online Media Campaign and improvement projects focusing on sales performance for e-commerce. Planning and development of APP for smartphones and tablets. UX analysis, definition of metrics and KPIs. Coordination of Agency which was responsible for management of FanPage on Facebook, approving posts and ads campaign, answering customer's inquiries and preparing reports - After 6 months the page achieved 200,000 followers. Development of point-of-sale material for the dealer network. Conducting incentive sales campaigns, market research and cultural sponsorship. Project Management in advertising and digital agencies.
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  • Jamef Encomendas Urgentes
    Marketing Analyst
    Jamef Encomendas Urgentes Oct 2007 - Apr 2012
    São Paulo Area, Brazil
    I achieved a huge background with marketing, communication and internal marketing routines. Development of institutional and promotional graphic material. Negotiation with suppliers and media channels. Press office and advertising agency interaction: sending briefing, approving campaigns and approving releases. Planning, organization, execution and reports of internal and external events. Internal marketing actions: training, internal campaigns, events, internal newspaper, newsletter, announcements, signs. Responsible for layout, drafting and revision of fortnightly internal newsletter and coordination of quarterly newsletter production. Planning and restructuring of company´s website, also updating content on the Internet and corporate intranet. Coordination of communication material storage. Planning and execution of marketing actions, branch opening campaigns, sales incentive campaigns, results analysis and reports. Media planning. Projects in the area of ​​communication, marketing and branding.
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  • Johnson & Johnson
    Salesperson And Promoter
    Johnson & Johnson Mar 2006 - Jun 2007
    São Paulo Area, Brazil
    I got the opportunity to have an experience in Retail, Pharmaceuticals - diabetes market. Prospecting for new customers (independent pharmacies and surgical), demonstration, dissemination and sales (sell in and sell out). Point-of-sale visitation (independent pharmacies, major networks and surgical) for the entire after-sales assistance: Product training (glycemia meter), merchandising, sales promotion, dissemination, lectures at events, customized training in the consumer residence, customer relationship, partnership with distribution and reports.
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  • Indax Advertising Comunicação
    Graphic Designer
    Indax Advertising Comunicação Feb 2000 - Dec 2004
    São Paulo Area, Brazil
    I started as an intern and I was promoted as an assistant when I got my bachelor degree. I got experience in marketing and communication routines. Development and implementation of marketing activities, including market research, competitive analysis, moreover, advertising and promotional campaigns, events, in order to project the companies image and increase sales. Domain of creative planning and art direction processes for advertising campaigns. Experience in creating and designing graphic materials (catalogues, logos, brand guideline manuals, advertisements, brochures and product packages). Implementation and update of institutional website. Negotiation with suppliers: printers, agencies, post office, web-designers and others. Planning and organization of internal and external events, in addition execution and reporting of these events, promotions, trade shows, seminars and direct marketing.

Fabiana Ramos Skills

Marketing Marketing Strategy Digital Marketing Social Media Marketing E Commerce Strategic Communications Marketing Communications Corporate Communications Internal Communications Email Marketing Graphic Design English Merchandising Advertising Dbm Trade Marketing Wordpress Google Analytics Microsoft Office Corel Draw Indesign Adobe Creative Suite Marketing Digital Marketing Por E Mail Portuguese Propaganda Marketing Online Projetos Publicidade Planejamento De Marketing Marketing Social Indicadores Chave De Desempenho Campanha De Vendas Assessoria De Imprensa Team Management Search Engine Marketing Project Management Negotiation Search Engine Optimization Copywriting Mailchimp Blogging

Fabiana Ramos Education Details

Frequently Asked Questions about Fabiana Ramos

What company does Fabiana Ramos work for?

Fabiana Ramos works for Next Edge Capital

What is Fabiana Ramos's role at the current company?

Fabiana Ramos's current role is Marketing Manager: Creating magic through great ideas.

What is Fabiana Ramos's email address?

Fabiana Ramos's email address is fa****@****.com.br

What schools did Fabiana Ramos attend?

Fabiana Ramos attended University Of Toronto - Rotman School Of Management, George Brown College, Fgv - Fundação Getulio Vargas, Universidade Presbiteriana Mackenzie, Faculdade Cásper Líbero.

What are some of Fabiana Ramos's interests?

Fabiana Ramos has interest in Social Services, Children, Genneral Marketing, Design Thinking, Environment, Education, Digital Marketing, Communications, Human Rights, Arts And Culture.

What skills is Fabiana Ramos known for?

Fabiana Ramos has skills like Marketing, Marketing Strategy, Digital Marketing, Social Media Marketing, E Commerce, Strategic Communications, Marketing Communications, Corporate Communications, Internal Communications, Email Marketing, Graphic Design, English.

Who are Fabiana Ramos's colleagues?

Fabiana Ramos's colleagues are Erica Axani, Rob Anton, Suo Global Logistics, Madeleine L., Tharssan Velmurugan, Cpa, Cma, Braydon Evans, Eden Rahim.

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