Provide business intelligence solutions and insights to support the marketing organization’s goals of driving new sales pipeline and customer adoption.Work with marketing leadership to define and measure KPIs and track performance.Synthesize quantitative and qualitative data from multiple sources and report relevant, actionable insights to multiple, cross-functional stakeholders.Partner with business development and sales teams on lifecycle analytics.

Led this eCommerce startup to multi million-dollar revenues and developed successful sales channels through Amazon, eBay, Walmart, Etsy, Newegg and Shopify.Optimized data analytics to increase sales and identify and grow product mix and supplier network. Managed team efforts to ensure operational efficiency and customer satisfaction.Skills: Negotiation – Team Leadership – Business Planning – CRM – Data Analysis

Developed critical processes and technical foundation to enhance executive reporting and analytics for tracking and measuring corporate-wide sales and marketing success. Liaison to executive team to address its ongoing reporting, analytics and business insights requirements.Received Teradata’s 2018 Marketing Heroes AwardSkills: Salesforce.com – Tableau – Power BI – Eloqua – Data Analysis – SAP BusinessObjects - SQL