Was transferred to Singapore to handle first BBC external client Viki.com. I was managing / tagging inventory for Viki apart from the Ad operations work. Was working directly with the product team to manage and tag inventory and build strong ad products.

This was the first opportunity when i was directly working with the Sales team and perhaps the only reason why i made the move (Main stream Media and Sales). I was handling Ad Operations for whole of APAC. Working with sales in different regions i.e. Japan, HK, Singapore, resellers etc. Discussion with Creative agencies on creative technicalities and sharing the technical specs of the BBC platform. Trafficking/ optimization/ recommendations/ Reporting, etc. were my core jobs.

I was managing a team of 5-6 people which included Campaign management, Revenue ops and tech ops.the client was Opera AdMarvel.

Amsel was a US based firm setting up business in Pune, India for its Media and Interactive services. The client was huge, in fact biggest in the industry. Currently working on French account and working on migration of UK account. The responsibility includes direct communication with client, Interview/Training of new resources, helping company to build and strengthen operations and workflow. The company got closed.

I rejoined Cybage on Operative project. I was training new employees on Digital advertising and DFA/Atlas. I also worked with a few Operative Agency clients:Constant contactMedia Kitchen

Role and Responsibilities:Creating Categories and Themes for Search Engines.Creating Internet Marketing Campaigns for US based local businesses.Create Internet marketing campaign on various Search Engines such as Google, Yahoo! And MSN using a variety of web based software tools.Tracking performance of the internet Marketing Campaigns.Order Creation and Verification.Updating keywords in the system. Tagging Proxy (mirror) website. Replacement of HTML codes for proxy website. Queue management.3) Subject Matter Expert: (DART/ATLAS-DFA/Bluestreak ION

QAProcess expert Resolving queries of Traffickers. Training to new resources in DFA. Making monthly, daily and weekly reports of the team. Error analysis. Queue management.Checking creative. I.e. gif's, flash (.swf) files clickTag, Motif (.mtf) events counting, etc.Reporting to manager about team's performance.Communication with client through Instant messenger, E-mail, Phone and Conference calls. Generating reports as per client requirement about campaign's performance. Investigations of errors made by traffickers and efforts need to be taken to eliminate similar errors. Giving process updates to the team. Checking creative (flash and Gif) and trafficking sheet provided by the client. Testing ads, Creative's. Aware of Adtech Tech adserver interface. Aware of DFP (DART for Publishers) trafficking and terminologies.

Sr. Technical Support Executive: (DART/ATLAS-DFA-Trafficker/QA) – Cybage software Pvt. Ltd. Pune (India). Responsibilities:  QA Process expert  Resolving queries of Traffickers.  Training to new resources in DFA.  Making monthly, daily and weekly reports of the team.  Error analysis.  Queue management. Checking creative. I.e. gif’s, flash (.swf) files clickTag, Motif (.mtf) events counting, etc. Reporting to manager about team’s performance. Optimizing campaigns as per client request. Campaign troubleshooting issues. Creation, checking and troubleshooting of UAT (Universal Action Tags) Spotlight and floodlight tags (post click and post impression activities of DART and ATLAS). In-depth knowledge of DART (DFA5 and DFA6) and ATLAS Ad servers. Communication with client through Instant messenger, E-mail, Phone and Conference calls. Generating reports as per client requirement about campaign’s performance. Investigations of errors made by traffickers and efforts need to be taken to eliminate similar errors. Giving process updates to the team. Checking creative (flash and Gif) and trafficking sheet provided by the client. Testing ads, Creative’s. Aware of Adtech Tech adserver interface. Aware of DFP (DART for Publishers) trafficking and terminologies.Agencies and Advertiser’s worked with: Mindshare, Banner corp., Ogilvy, Modem Media, Constant Contact, The Media Kitchen, EURO RSCG, Zimmerman Advertising, etc.

Responsibilities: To handle the technical queries of the tech support team (field Engineers) and provide them with the solution, receiving mails from global clients. Worked for expedites, order status and change/cancellations. Interaction with Account Manager's and GPE's for product information. Attending for customer requirements, and resolving any complaints by taking corrective and preventive actions. Worked for expedites, order status and change/cancellations.