Rachel Sutherland Email & Phone Number

Surry Hills, Nsw, Au

Sydney, New South Wales, Australia

Into the Wild Escapes aim to reintroduce people to the healing benefits of nature and provide experiences that genuinely enrich and have a long-lasting wellness impact. We promote a minimalist / low-consumption lifestyle powered by renewable technologies and eco-friendly / sustainable products.Rural communities have suffered through fires, floods, plagues and the urbanization trend. Our agri-tourism offering provides an alternate source of income and jobs.We support an inclusive accepting environment that celebrates diversity and differences.

Byron Bay

Now a member of the outstanding Product Team at Tripadeal to create and market incredible travel packages. Working in partnership with land operators and key tourism brands across the globe, curating bucket list destinations and experiences for the Australian market. Utilising extensive sales, operations and strategy management skills, along with personal experiences travelling the globe.

Byron Bay

• Negotiated purchase, managed re-fit and opening of Café Novella in Byron Bay. Including budget management, recruitment and fit out team leadership.• Managed day-to-day success of beachfront café, open 7 days a week. Established staff rosters, management & training. Supplier, stock, inventory and accounts administration. Created accurate monthly and quarterly reporting. • Set exceptional customer service standards and oversaw advertising, including social media.

Byron Bay

➢ Managed Sales, Sales Support and Content Teams: Worked with internal partners to develop business strategy guided by Yahoo!7 commercial goals. Set targets and incentive schemes. Improved reporting.➢ Led sales team to exceed revenue targets via client relationships, product packaging and pricing. Developed incentives, MBOs and KPIs to drive preferred behaviours.➢ Change management: Structural changes, integration with Yahoo!7 post acquisition. Nurtured sales team to deliver to new targets under refined reporting. Led Byron Bay staff through redundancies and downsizing while meeting wider business expectations. Refined work practices to increase productivity via individual and team goal setting, formalised feedback and mentoring.➢ Liaised with internal partners including finance and data teams to create rich data reporting to improve forecasting and target setting.➢ Recruited staff including team leaders.

Byron Bay

➢ Team handled inbound enquiries and client support for Australia’s largest online travel publisher. Cold calling new business, generated leads for sales team. Consistently met and exceeded sales targets. ➢ Managed targets and workflow for Content Producers team. ➢ Training, change management, evolved compensation schemes, worked with sales manager to develop products and pricing. ➢ Responsible for revenue collections. Created processes & reporting to improve cash flow via improved management of key accounts and SME clients.➢ Demonstrated high conflict resolution skills both internally and externally.