• Responsible for launching the trending & movie hashtag campaigns, worked with govt relation and public relation team to support social campaigns like #skills4all, #matkarforward, #jantacurfew• Increased DAU by 41% from June 19 to July 20, onboarded 200 new creators, 25+ creators reached One Million+ fan base, 85% active rate• Onboarded south production houses and supported them a movie promotion and song releases• Collaborated with MCN , encouraged them to provide creative content • Monetize the active content creators and deliver weekly event-based information. resolving issues between creators• Track performance of campaigns, Individual creators present it in a weekly report- Handled South Region Market- End to End campaign planning and executing- Creator Management ( Acquire -> Process -> Retain )- South Movie Promotions - Talent Hunt across the region

Acquired by ShareChat• Worked closely in a dynamic environment for a highly cross-functional role like content, marketing, design assets, content moderation team setup

Products - Channel 42, Social Frontier, South News

Acquired by Daily HuntSocial handles - OneIndia News, OneIndia Tamil, Filmibeat - Organically Increased FB fans from 400k to 1.4 M in 24 months - Managed Twitter accounts of oneindia handles- Contributed 2% traffic through social