Data Engineer
CurrentData Engineer in Degree and Marketing Data Engineering building a data lakehouse on AWS Databricks- Built data pipelines in Python and Spark to ingest and process Google Ads and Zoom Webinar data on Databricks for marketing and paid media insights- Automated the validation and reporting for quarterly business metrics, reducing manual effort for earnings calls and revenue reconciliation by 66%- Developed a scalable pipeline to simply enable/disable data sharing with university partners, supporting the seamless scaling of degree programs- Redesigned/optimized the student success and SEO metrics data pipelines and dashboards, achieving a 33% improvement in data latency and a 50% faster response time for Looker dashboards- Led a group of 3 data engineers in designing and implementing end-to-end degree data pipelines in Spark with dbt to migrate data from AWS Redshift to Databricks- Developed pipelines, automating the extraction and Gen AI sentiment analysis of call transcripts by converting PDFs to text in Python and processing the data in Spark, resulting in a $1.5M revenue lift for marketing