Raz Margolin Email & Phone Number

Tel Aviv District, Israel

• Collaborating closely with the management team in setting milestones for Marketing campaigns to leverage business growth.• Managing sponsored digital campaigns over the social media- Meta and Google. • Promoting new lead generation efforts for the diverse courses for B2C customers. • Analyzing data and optimizing campaigns in terms of cost per lead, and deal closure.• Building Marketing funnels as part of re-marketing for B2B existing customers. • Developing various Marketing materials for enhancing business activities.• Guiding and overseeing campaign management, SW development, and mailing list suppliers.• Working closely with the Sales, Content, and Operations teams.

Tel Aviv, Israel

MAC PRO store • Built business plans for optimizing the store conduct in alignment with the business and HR strategy and KPIs of Mac Cosmetics. • Monitored the conversion rate, traffic, and transaction average and initiated creative solutions to improve sales and revenue. • Hired, trained, and led a sales team, while setting KPIs and monitoring performance for motivating the team, ensuring meeting of KPIs, and optimizing work processes.• Responsible for training all new store managers and branch managers of Mac Cosmetics.• Developed a VIP club and initiated special events for proactively leveraging conversion rate. • Identified business opportunities while promoting partnerships and collaborating with the mall's marketing department to maintain high KPI performance.• Analyzed sales reports daily and monthly to effectively measure employee’s performance.

Tel Aviv, Israel

Bank Hapoalim, Qualitest • Created flow-based test cases for functionality requirements in test planning.• Performed functional, regression, and usability testing.• Handled detailing bug specifications for programmers and customers.

B.Sc, Management Information Systems, General

• Honor Roll student in 1st year. Technical skills: HTML, C++, Java, SQL

Diploma Of Education, Digital Campaign Management Course Ppc

Was the right hand of the course lecturer in performing various PPC projects for business customers