Raz Margolin Email & Phone Number

Tel Aviv District, Israel

• Collaborating closely with the management team in setting milestones for Marketing campaigns to leverage business growth.
• Managing sponsored digital campaigns over the social media- Meta and Google.
• Promoting new lead generation efforts for the diverse courses for B2C customers.
• Analyzing data and optimizing campaigns in terms of cost per lead, and deal closure.
• Building Marketing funnels as part of re-marketing for B2B existing customers.
• Developing various Marketing materials for enhancing business activities.

Tel Aviv, Israel

• MAC PRO store
• Built business plans for optimizing the store conduct in alignment with the business and HR strategy and KPIs of Mac Cosmetics.
• Monitored the conversion rate, traffic, and transaction average and initiated creative solutions to improve sales and revenue.
• Hired, trained, and led a sales team, while setting KPIs and monitoring performance for motivating the team, ensuring meeting of KPIs, and optimizing work processes.
• Responsible for training all new store managers and branch managers of Mac Cosmetics.
• Developed a VIP club and initiated special events for proactively leveraging conversion rate.

Tel Aviv, Israel

• Bank Hapoalim, Qualitest
• Created flow-based test cases for functionality requirements in test planning.
• Performed functional, regression, and usability testing.
• Handled detailing bug specifications for programmers and customers.

B.Sc, Management Information Systems, General

• Honor Roll student in 1st year. Technical skills: HTML, C++, Java, SQL

Diploma Of Education, Digital Campaign Management Course Ppc

Was the right hand of the course lecturer in performing various PPC projects for business customers