Raza Husain Email & Phone Number

Toronto, Ontario, Canada

● Oversees all SEO for BMW USA● Manages YouTube for BMW USA

Toronto, Ontario, Canada

● Developed deep keyword and market analysis by using a combination of tools (Google keyword planner, SEM rush, Keyword Spy, Uber Suggest, and Keyword Researcher).● Analyzed websites and created a site audit document highlighting on-page issues such as proper call to actions, unique content, contact page with NAP and more. Also looked at on-site issues including appropriate URL structure, 301 redirects, schema mark-up, Google analytics tracking code/ goal tracking code/ PPC code. ● Optimized clients local SEO across the big 3 (Google, Bing, and Yahoo local). Used efficient processes by utilizing excel with bulk uploads (for multiple locations). Some clients saw as much as a 120% increase in their leads.● Advising and training up clients on the basics of search engine optimization so they can look after their own websites● Ensured a well-implemented content creation strategy by researching long tail keywords, Google insights, developing relationships with industry influencers, targeting communities, in conjunction with promotion across social media.● Created and launched PPC campaigns for many clients starting with keyword research, competitor research, well-written ad copy, and identifying opportunities to lower CPC and increase conversion rate. ● Built up social media accounts for several clients from the ground up increasing their followers to over 500 within a couple months and maintaining their social media accounts with a constant stream of updates per client’s request.

Las Vegas, Nv

● Developed and optimized PPC campaigns for improved CTR, Conversion and ROI, resulting in a 27% increase on leads ● Drove an increase of 19% in organic traffic to site by executing SEO content optimization strategy ● Lead design team and development team to improve UX on site to supplement PPC and SEO efforts● Worked in conjunction with an American SEO Agency to ensure that all targets were being met and that we had appropriate goals and benchmarks set in place

Toronto, Ontario, Canada

● Managed thousands of items by updating product information and set prices after market analysis.● Used excel to mass upload product items and information to increase efficiency and update changes.● Created product information packages for vendors including product descriptions, images and pricing. Ensured all information copy, product and non-product was updated and accurate.● Oversaw products offered and merchandising to ensure sales were maximized and orders delivered were accurate. Worked directly with merchants and drop ship vendors to ensure product images are received and uploaded on the site, as well as removed discontinued product lines.

Toronto, Ontario, Canada

● Managed multiple SEO and PPC projects, clients and effectively coordinated with developers and SEO team. ● Ensured that targeted keywords were on the rise and used Google AdWords to help find appropriate keywords● Client/Customer relations were ensured by maintaining consistent communications and implementing feedback from development team. ● Compiled monthly SEO reports to review with clients on their website’s progress documenting positive growth and identifying opportunities to drive their revenue and business.● Review and update of website content to reflect specific marketing & keyword goals