Product Manager - Lifecycle Marketing
CurrentInsurify believes everyone deserves to get good, cheap insurance. We simplify the process of buying car, home, pet, health, and life insurance to ensure you get the best deal available to you.
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@compare.com
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Rachel Broughman is listed as Product and Marketing at Insurify, based in Richmond, Virginia, United States. AeroLeads shows a work email signal at compare.com and a matched LinkedIn profile for Rachel Broughman.
Rachel Broughman previously worked as Product Manager - Lifecycle Marketing at Insurify and Product Manager at Compare.Com. Rachel Broughman holds Bachelor’S Degree, Communication Studies, Theatre from Longwood University.
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AeroLeads found 1 current-domain work email signal for Rachel Broughman. Compare company email patterns before reaching out.
With over 10 years of experience in both agency and in-house settings, I bring a wealth of expertise in developing and executing strategies that drive growth and engagement for product and marketing teams. My career has taken me across a diverse range of industries, including insurance, technology, and the arts, giving me a unique perspective on how to connect with various audiences and stakeholders. I pride myself on being a collaborative team player who is adept at managing projects from start to finish and delivering results that exceed expectations.
Listed skills include Facebook, Social Media, Social Networking, Customer Service, and 19 others.
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A career timeline built from the work history available for this profile.
Cambridge, Massachusetts, Us
Insurify believes everyone deserves to get good, cheap insurance. We simplify the process of buying car, home, pet, health, and life insurance to ensure you get the best deal available to you.
Richmond, Virginia, Us
Compare.com makes finding the best deal on car insurance easy. A simpler process, greater access to free car insurance quotes, and real, side-by-side comparison.• Manage projects through a life-cycle of discovery, execution, launch, and iteration• Closely collaborate with the product and leadership teams to work through the roadmap and align priorities• Conduct user research on how to solve customer pain points and expand product offerings• Run analyses to gain insights and identify opportunities to improve our customer journey• Use quantitative approaches to track the success of projects and identify areas for improvement• Partner with developers, analysts, designers, and account managers to define product specs and launch new features• Responsible for frequent reporting of project updates and outcomes to senior leadership• Experience working in a startup in the consumer space and partnering with cross-functional remote teams
Richmond, Virginia, Us
• Collaborate with team to manage the strategy for marketing channels including but not limited to SMS, Email, TV, SEO, and PPC• Responsible for meeting business goals and objectives associated with all marketing channels• Responsible for frequent reporting of results to key stakeholders• Manage the development and testing of new initiatives to drive traffic and increase conversion. This can range from using analysis to optimize the placement, frequency, and spend to testing copy and working with designers to improve conversion• Manage relationships with agencies, third parties, and internal business partners to coordinate development and execution• Manage changes to the CMS which includes creating new landing pages, updating copy, and working with third-party vendors• Review changes to the online marketplace and industry and adjusts marketing plan accordingly
Richmond, Virginia, Us
• Manage all email marketing efforts including building/managing workflows and a/b testing• Work cross-functionally to assist in project planning, design, and delivery• Assist in the development and execution of strategic marketing plans to achieve objectives• Conduct tests and data-driven analysis that provide insights and new strategies for increasing acquisition results• Undertake continuous analysis of the competitive environment and consumer trends in the industry• Assist in the management of marketing plans and budgets• Use analytical skills to forecast and identify trends and challenges• Produce reports to monitor results• Present findings and suggestions to other team members
White Stone, Va, Us
Planet Central is an advertising agency made up of big agency disciplines paired with small agency attention. • Served as contact for several key client accounts• Managed creative requests from clients and acted as liaison between client and creative team• Rotated layouts and proofs in the agency and present to client• Created and keep timelines to ensure that projects proceed according to plan and deadline• Managed changes to client projects and schedules and assist in the execution and rollout of promotions and initiatives • Maintained job folders and/or digital archives for all assigned accounts• Researched marketplace trends and competitors for client accounts• Responsible for social media, SEO, email, website, and radio ad copy• Compiled weekly, monthly, and quarterly reports based on client initiatives
Richmond, Virginia, Us
Virginia Rep presents national caliber productions of the great dramas, comedies and musicals—past, present and future and is committed to artistic excellence and professionalism. We nurture and support outstanding local, regional and national artists.
Glen Allen, Va, Us
Create Digital is a social media agency based in Richmond, Va. that provides smarter social media for Fortune 500 companies. Since 2010, Create Digital has consistently improved the web presence, customer engagement and online brands of its clients.
Glen Allen, Va, Us
Snagajob has the world’s largest online community of hourly workers and is the leading provider of workforce management solutions exclusively for hourly employers.
Farmville, Va, Us
Other employees you can reach at insurify.com. View company contacts →
Alexi Ambarchian
Colleague at InsurifyCambridge, Massachusetts, United States
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CW
Craig Williams
Colleague at InsurifyHouston, Texas, United States
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TK
Tod Kiryazov
Colleague at InsurifyBoston, Massachusetts, United States
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EP
Evelyn Pimplaskar
Colleague at InsurifyCharlotte, North Carolina, United States
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JW
Jacky Warriner
Colleague at InsurifyUnited States
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CD
Clarence Demata
Colleague at InsurifyMetro Manila, National Capital Region, Philippines
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KK
Kushay Kejriwal
Colleague at InsurifyGreater Boston, United States
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WS
Will Smith
Colleague at InsurifyBirmingham, Alabama, United States
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JT
Jorge Tingkingco
Colleague at InsurifyManila, National Capital Region, Philippines
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SB
Scott Brucato
Colleague at InsurifyBoston, Massachusetts, United States
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Quick answers generated from the profile data available on this page.
Rachel Broughman works for Insurify.
Rachel Broughman is listed as Product and Marketing at Insurify.
AeroLeads has found 1 work email signal at @compare.com for Rachel Broughman at Insurify.
Rachel Broughman is based in Richmond, Virginia, United States while working with Insurify.
Rachel Broughman has worked for Insurify, Compare.Com, Planet Central, Virginia Repertory Theatre, and Create Digital.
Rachel Broughman's colleagues at Insurify include Alexi Ambarchian, Craig Williams, Tod Kiryazov, Evelyn Pimplaskar, and Jacky Warriner.
You can use AeroLeads to view verified contact signals for Rachel Broughman at Insurify, including work email, phone, and LinkedIn data when available.
Rachel Broughman holds Bachelor’S Degree, Communication Studies, Theatre from Longwood University.
Rachel Broughman is listed with skills including Facebook, Social Media, Social Networking, Customer Service, Public Speaking, Microsoft Office, Leadership, and Public Relations.
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