Ross Wood Email & Phone Number

Edinburgh, Scotland, United Kingdom

Edinburgh, Scotland, United Kingdom

Edinburgh, Scotland, United Kingdom

Edinburgh, United Kingdom

Edinburgh

Edinburgh, United Kingdom

▪ Leading design for Short Term Borrowing (loans, credit cards and overdrafts) across 4 brands in the UK and Ireland. ▪ Collaborating on research activities to identify improvements to our product journeys. ▪ Assisting with the design and implementation of a new design system for Personal Banking. ▪ Acting as a mentor to junior team members.

Edinburgh, United Kingdom

▪ Lead the research and design of a new pension app for both Android and iOS. ▪ Overarching design for B2B and B2C portals, ensuring a consistency of experience across multiple delivery teams. ▪ Drove the shift to inclusive design, developing a new accessibility policy, creating personas and hosting workshops across the business.▪ UX strategy, stakeholder management and design pattern documentation.

Design, Personal & Business Banking

• Design of a new customer account opening experience that is browser based, on a tablet, for the branch environment.• Develop solutions and producing wireframes showing the interaction layer for features to enhance and improve the MVP.• Run discovery and idea generation sessions with business stakeholders, refining outputs to a target state design for new service orientated architecture model. Reflecting outputs for customer journeys in IBM Blueworks software.• Research and definition of the future state design; aiming to simplify and unify the journeys to allow multi channel experiences as standard.

• Research and blueprint the end to end user journey for online registration (EPD). • Analyse and distill test feedback into iterations through wireframes for SSO and EPD projects.• Assist project to delivery as system SME for the business working with analysts, IT and test teams.• Present new developments to marketing area for creation of supporting material.

Edinburgh, United Kingdom

• Defining user journeys for the corporate wealth portal.• Analysing growth opportunities to encourage more customers through online journeys.• Assist in development of user journeys for Auto Enrolment management tool.• Work with development teams to implement new journeys and tools.• Advise on digital brand engagement strategies for new and existing customers.

Edinburgh, United Kingdom

• Work with the business sponsor to outline the proposition and analyse ongoing post-live enhancements.• Research user base and journeys to inform design of user experience.• Consult with project team to define business requirements, document functional specifications and manage stakeholders throughout the development lifecycle.• Design user interface for the customer facing side of the site.• Manage relationships with 3rd party developers throughout build process, providing technical analysis.

Edinburgh, United Kingdom

• Create new digital workflow for IFA Secure Services allowing business to be written online.• Profile users through research and analytics to inform consumer site redesign. • Act as digital representative for marketing campaigns throughout the business. • Maximise SEO and SEM efficacy within budget through external agency suppliers.• Manage websites across all Scottish Widows platforms.

Edinburgh, United Kingdom

• Optimise websites and online brand marketing.• Work with client budgets for implementing SEO plans, liaising with technical teams to roll out new developments.• Produce best practice guidelines for site design, digital marketing, monitoring & implementation.

Edinburgh, United Kingdom; Vienna, Austria; Budapest, Hungary

• UK project manager of EU funded research group. • Manage UK budget and operations for the duration of the project.• Research and develop a curriculum on web content production and management for higher learning institutions.

Pgdip, Multimedia & Interactive Systems

Bsc Hons, Geography

Activities and Societies: Fresh Air, Student Radio