Reade Hall Email & Phone Number

Los Angeles, Ca, Us

Irvine, California, United States

Centennial, Colorado, United States

Centennial, Colorado, United States

Broomfield, Colorado, United States

• Deliver growth opportunities by translating data into actionable analytic insights for major companies in the Retail, Legal, and CPG space.• Optimize client marketing investments and solve brand strategy challenges by utilizing advanced marketing mix modeling and multi-touch attribution analytics. Including analyzing their ROIs and effectiveness of channels.• Work with third-party data sources such as Google Analytics, Facebook, DCM, Kenshoo, and LiveRamp• Manipulate, analyze, and… Show more • Deliver growth opportunities by translating data into actionable analytic insights for major companies in the Retail, Legal, and CPG space.• Optimize client marketing investments and solve brand strategy challenges by utilizing advanced marketing mix modeling and multi-touch attribution analytics. Including analyzing their ROIs and effectiveness of channels.• Work with third-party data sources such as Google Analytics, Facebook, DCM, Kenshoo, and LiveRamp• Manipulate, analyze, and integrate large disparate datasets with SQL (Redshift) and RStudio• Build presentation decks that visualize the client’s total business performance by analyzing each of their drivers of volume, sessions, and or revenue. Drivers included, but are not limited to, trade/promotion, external factors, distribution, price, and marketing spend including offline and online. Show less

Orange County, California Area

• Performed RFM analyses in R to create quintiles that rank donors based on their history• Executed Sentiment Analysis on comments left by donors determine likelihood of further donations• Developed a donor engagement score to determine proximity and propensity for high level donors• Used the Google Cloud API and K Means clustering to create an interactive map of donor locations• Cleaned current donor portfolio by eliminating 28% of donors with low RFM score• Compiled info… Show more • Performed RFM analyses in R to create quintiles that rank donors based on their history• Executed Sentiment Analysis on comments left by donors determine likelihood of further donations• Developed a donor engagement score to determine proximity and propensity for high level donors• Used the Google Cloud API and K Means clustering to create an interactive map of donor locations• Cleaned current donor portfolio by eliminating 28% of donors with low RFM score• Compiled info from databases like Lexis-Nexis, Wealth Engine and IWave into Excel Show less

Orange County, California Area

• Assist medical only and indemnity adjusters in all phases of claims management• Document legal, medical, and clerical information from clients, vendors, and medical institutions• Complete three points of contact for new claims including the employee, employer, and hospital • Create SPOAs (Strategic Plan of Action) for claims to detail all key actions leading up to closure• Identified and resolved potential billing errors with medical and legal service providers

Orange County, California Area

• Researched potential acquisition candidates for a list of private equity group clients• Worked closely with Analysts and Directors by supporting all aspects of deal generation efforts• Utilized online databases like Capital IQ, Hoovers, and Lexis-Nexis in research process• Contacted small business owners to present the acquisition criteria and collect information for clients• Took notes and updated profiles during conference calls between CEOs of our clients and targets

Bachelor’S Degree, Marketing, Senior

Activities and Societies: Data Analytics Association Co-President, Formerly Director of Product Development on a University Start-Up.

High School Diploma

Activities and Societies: Varsity Baseball - Freshman to Senior Year