Rebeca De Moraes Email and Phone Number
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Rebeca De Moraes personal email
Over the last 15 years, I’ve been investigating consumer behavior, transforming it into insights and valuable narratives. This experience has been developed in different positions: as a journalist, as a trends researcher, coordinating market research projects for large companies and also teaching cool hunting and consumer insights at creativity schools.After graduation, I worked at Folha de S.Paulo and Valor Econômico, whereI became an expert in consumption, writing about lifestyle market. In 2013, I started as a consumer trends researcher for Latin America at the English bureau TrendWatching, coordinating all reports about the region and participating in global reports. With Grupo Consumoteca, I created a new research methodology for future studies and I was their partner at Trop, the company’s trend research unit. Within Consumoteca, I also coordinated consumer behavior surveys for companies such as O Boticário, Nissan, Bradesco, C&A, Oi and E! Channel.In each position, from journalism to market research, what motivates me is a genuine curiosity concerning all aspects of human behavior. It’s also what drove me to pursue development in psychoanalysis, the area to which I dedicate my studies today. My biggest challenge is to observe behaviors, unveil the impacts of rapid changes in the world on people’s lives and help companies to connect better with them.
Birô Esquina
View- Website:
- biroesquina.com.br
- Employees:
- 2
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Sócio-Diretora | Pesquisadora De Tendências E ConsumoBirô EsquinaState Of São Paulo, Brazil -
Founder & Director | Trends And Consumer ResearchBirô Esquina Jul 2022 - PresentSão Paulo, Brasil -
Editora Do Dia De BeautéVic Beauté Jan 2022 - PresentSão Paulo, Brasil -
PodcasterGrupo Consumoteca Jan 2020 - Jan 2022São Paulo, BrasilBroadcaster at CAOSCast, UOLTAB's podcast that discusses and investigates new behaviors and consumer trends. -
Consumer Insghts | Trends SpecialistGrupo Consumoteca Feb 2016 - Jan 2022São Paulo, BrasilResponsible for conducting research on trends and consumer behavior from briefing to final presentation, developing new qualitative and quantitative methodologies with teams in Brazil and throughout Latin America. I've worked with clients such as O Boticário, C&A, Nissan, Oi, NBCUniversal, Rede Globo and Latam. -
Founder And HeadTrop.Soledad Feb 2016 - Aug 2020São Paulo Area, BrazilWith Consumoteca, I created Trop.Soledad, a consultancy that tropicalizes trends. I led the construction of a bilingual (Portuguese/Spanish) trends research platform for Latin America (Trop), defining the trends and coordinating their execution, as well as the entire construction of the website with both internal and external teams. Using a new proprietary methodology, I also coordinated the creation of customized trends reports for clients such as O Boticário, C&A, JBS, Amata and Oi Futuro. -
Coolhunting TeacherInstituto Europeo Di Design - Ied Nov 2019 - Dec 2019São Paulo, BrasilTeacher of the coolhunting workshop for the fashion course. -
Cool-Hunting TeacherPanamericana School Feb 2017 - Aug 2017São Paulo Area, Brazil
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Trends Research CoordinatorTrendwatching Sep 2013 - Jan 2016São Paulo E Região, Brasil• Coordination of trend reports about Latin American Market;• Research and investigation of consumers' data and news and company innovation; • Elaboration of custom reports for clients about consume directions in their segments;• Managed all social media content in Portuguese• Creation and coordination of events with "spotters", TrendWatching collaborators in São Paulo; • Coordination of a trending event for clients; • Presentation of global and Latin trends for… Show more • Coordination of trend reports about Latin American Market;• Research and investigation of consumers' data and news and company innovation; • Elaboration of custom reports for clients about consume directions in their segments;• Managed all social media content in Portuguese• Creation and coordination of events with "spotters", TrendWatching collaborators in São Paulo; • Coordination of a trending event for clients; • Presentation of global and Latin trends for companies and universities. Show less -
ReporterValor Econômico S/A May 2010 - Jan 2013São Paulo (Sp), BrasilText editing and copywriting for Blue Chip column, about lifestyle market (luxury, design, fashion, beauty). -
EditorR7.Com Jun 2009 - May 2010São Paulo E Região, BrasilTexts/Reports - editing and producing a channel about fashion and beauty. -
Freelancer ReporterFolha De S.Paulo Dec 2008 - May 2009São Paulo E Região, BrasilCoverage of tourism, lifestyle, health, tech and science. -
Repórter Freelancer Na Revista ManequimEditora Abril Aug 2008 - Nov 2008São Paulo E Região, Brasil -
Press RelationsSuporte Comunicação Dec 2007 - Jul 2008São Paulo E Região, BrasilPR for luxury goods' clients, working for MAC Cosmetics, Tiffany, Cori, Fabrizio Giannone. -
ReporterJornal Meio&Mensagem Feb 2005 - Jul 2007São Paulo E Região, BrasilFirst as a trainee and then a reporter, covering the following areas: Marketing, Digital, Business, Campaigns and Profiles, and also special articles about Fashion market.
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InternFd Comunicação Feb 2004 - Dec 2004
Rebeca De Moraes Skills
Rebeca De Moraes Education Details
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Centro De Estudos PsicanalíticosPsicanálise -
Faculdade Cásper LíberoJornalista -
Colégio KoelleEnsino Fundamental E Médio
Frequently Asked Questions about Rebeca De Moraes
What company does Rebeca De Moraes work for?
Rebeca De Moraes works for Birô Esquina
What is Rebeca De Moraes's role at the current company?
Rebeca De Moraes's current role is Sócio-diretora | Pesquisadora de tendências e consumo.
What is Rebeca De Moraes's email address?
Rebeca De Moraes's email address is re****@****ing.com
What schools did Rebeca De Moraes attend?
Rebeca De Moraes attended Centro De Estudos Psicanalíticos, Faculdade Cásper Líbero, Colégio Koelle.
What are some of Rebeca De Moraes's interests?
Rebeca De Moraes has interest in Jornalismo, Mercado De Luxo, Moda, Maquiagem, Café, Shows, Música, Revistas, Comunicação, Tendências.
What skills is Rebeca De Moraes known for?
Rebeca De Moraes has skills like Pesquisas De Mercado, Jornalismo, Journalism, Digital Journalism, Blogging, Newspapers, Jornalismo Online, Blogues, Editorial, Online Journalism, Magazines, Business Journalism.
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Rebeca Moraes
Graduated In Interior Designer. Starting A Career As A Translator.Portuguese - EnglishRecife, Pe -
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