Rebeca De Moraes

Rebeca De Moraes Email and Phone Number

Sócio-diretora | Pesquisadora de tendências e consumo @ Birô Esquina
State of São Paulo, Brazil
Rebeca De Moraes's Location
São Paulo, São Paulo, Brazil, Brazil
Rebeca De Moraes's Contact Details

Rebeca De Moraes personal email

n/a
About Rebeca De Moraes

Over the last 15 years, I’ve been investigating consumer behavior, transforming it into insights and valuable narratives. This experience has been developed in different positions: as a journalist, as a trends researcher, coordinating market research projects for large companies and also teaching cool hunting and consumer insights at creativity schools.After graduation, I worked at Folha de S.Paulo and Valor Econômico, whereI became an expert in consumption, writing about lifestyle market. In 2013, I started as a consumer trends researcher for Latin America at the English bureau TrendWatching, coordinating all reports about the region and participating in global reports. With Grupo Consumoteca, I created a new research methodology for future studies and I was their partner at Trop, the company’s trend research unit. Within Consumoteca, I also coordinated consumer behavior surveys for companies such as O Boticário, Nissan, Bradesco, C&A, Oi and E! Channel.In each position, from journalism to market research, what motivates me is a genuine curiosity concerning all aspects of human behavior. It’s also what drove me to pursue development in psychoanalysis, the area to which I dedicate my studies today. My biggest challenge is to observe behaviors, unveil the impacts of rapid changes in the world on people’s lives and help companies to connect better with them.

Rebeca De Moraes's Current Company Details
Birô Esquina

Birô Esquina

View
Sócio-diretora | Pesquisadora de tendências e consumo
State of São Paulo, Brazil
Employees:
2
Rebeca De Moraes Work Experience Details
  • Birô Esquina
    Sócio-Diretora | Pesquisadora De Tendências E Consumo
    Birô Esquina
    State Of São Paulo, Brazil
  • Birô Esquina
    Founder & Director | Trends And Consumer Research
    Birô Esquina Jul 2022 - Present
    São Paulo, Brasil
  • Vic Beauté
    Editora Do Dia De Beauté
    Vic Beauté Jan 2022 - Present
    São Paulo, Brasil
  • Grupo Consumoteca
    Podcaster
    Grupo Consumoteca Jan 2020 - Jan 2022
    São Paulo, Brasil
    Broadcaster at CAOSCast, UOLTAB's podcast that discusses and investigates new behaviors and consumer trends.
  • Grupo Consumoteca
    Consumer Insghts | Trends Specialist
    Grupo Consumoteca Feb 2016 - Jan 2022
    São Paulo, Brasil
    Responsible for conducting research on trends and consumer behavior from briefing to final presentation, developing new qualitative and quantitative methodologies with teams in Brazil and throughout Latin America. I've worked with clients such as O Boticário, C&A, Nissan, Oi, NBCUniversal, Rede Globo and Latam.
  • Trop.Soledad
    Founder And Head
    Trop.Soledad Feb 2016 - Aug 2020
    São Paulo Area, Brazil
    With Consumoteca, I created Trop.Soledad, a consultancy that tropicalizes trends. I led the construction of a bilingual (Portuguese/Spanish) trends research platform for Latin America (Trop), defining the trends and coordinating their execution, as well as the entire construction of the website with both internal and external teams. Using a new proprietary methodology, I also coordinated the creation of customized trends reports for clients such as O Boticário, C&A, JBS, Amata and Oi Futuro.
  • Instituto Europeo Di Design - Ied
    Coolhunting Teacher
    Instituto Europeo Di Design - Ied Nov 2019 - Dec 2019
    São Paulo, Brasil
    Teacher of the coolhunting workshop for the fashion course.
  • Panamericana School
    Cool-Hunting Teacher
    Panamericana School Feb 2017 - Aug 2017
    São Paulo Area, Brazil
  • Trendwatching
    Trends Research Coordinator
    Trendwatching Sep 2013 - Jan 2016
    São Paulo E Região, Brasil
    • Coordination of trend reports about Latin American Market;• Research and investigation of consumers' data and news and company innovation; • Elaboration of custom reports for clients about consume directions in their segments;• Managed all social media content in Portuguese• Creation and coordination of events with "spotters", TrendWatching collaborators in São Paulo; • Coordination of a trending event for clients; • Presentation of global and Latin trends for… Show more • Coordination of trend reports about Latin American Market;• Research and investigation of consumers' data and news and company innovation; • Elaboration of custom reports for clients about consume directions in their segments;• Managed all social media content in Portuguese• Creation and coordination of events with "spotters", TrendWatching collaborators in São Paulo; • Coordination of a trending event for clients; • Presentation of global and Latin trends for companies and universities. Show less
  • Valor Econômico S/A
    Reporter
    Valor Econômico S/A May 2010 - Jan 2013
    São Paulo (Sp), Brasil
    Text editing and copywriting for Blue Chip column, about lifestyle market (luxury, design, fashion, beauty).
  • R7.Com
    Editor
    R7.Com Jun 2009 - May 2010
    São Paulo E Região, Brasil
    Texts/Reports - editing and producing a channel about fashion and beauty.
  • Folha De S.Paulo
    Freelancer Reporter
    Folha De S.Paulo Dec 2008 - May 2009
    São Paulo E Região, Brasil
    Coverage of tourism, lifestyle, health, tech and science.
  • Editora Abril
    Repórter Freelancer Na Revista Manequim
    Editora Abril Aug 2008 - Nov 2008
    São Paulo E Região, Brasil
  • Suporte Comunicação
    Press Relations
    Suporte Comunicação Dec 2007 - Jul 2008
    São Paulo E Região, Brasil
    PR for luxury goods' clients, working for MAC Cosmetics, Tiffany, Cori, Fabrizio Giannone.
  • Jornal Meio&Mensagem
    Reporter
    Jornal Meio&Mensagem Feb 2005 - Jul 2007
    São Paulo E Região, Brasil
    First as a trainee and then a reporter, covering the following areas: Marketing, Digital, Business, Campaigns and Profiles, and also special articles about Fashion market.
  • Fd Comunicação
    Intern
    Fd Comunicação Feb 2004 - Dec 2004

Rebeca De Moraes Skills

Pesquisas De Mercado Jornalismo Journalism Digital Journalism Blogging Newspapers Jornalismo Online Blogues Editorial Online Journalism Magazines Business Journalism Digital Media Revistas News Writing Storytelling New Media Broadcast Journalism Publications Web Content Planejamento De Eventos

Rebeca De Moraes Education Details

  • Centro De Estudos Psicanalíticos
    Centro De Estudos Psicanalíticos
    Psicanálise
  • Faculdade Cásper Líbero
    Faculdade Cásper Líbero
    Jornalista
  • Colégio Koelle
    Colégio Koelle
    Ensino Fundamental E Médio

Frequently Asked Questions about Rebeca De Moraes

What company does Rebeca De Moraes work for?

Rebeca De Moraes works for Birô Esquina

What is Rebeca De Moraes's role at the current company?

Rebeca De Moraes's current role is Sócio-diretora | Pesquisadora de tendências e consumo.

What is Rebeca De Moraes's email address?

Rebeca De Moraes's email address is re****@****ing.com

What schools did Rebeca De Moraes attend?

Rebeca De Moraes attended Centro De Estudos Psicanalíticos, Faculdade Cásper Líbero, Colégio Koelle.

What are some of Rebeca De Moraes's interests?

Rebeca De Moraes has interest in Jornalismo, Mercado De Luxo, Moda, Maquiagem, Café, Shows, Música, Revistas, Comunicação, Tendências.

What skills is Rebeca De Moraes known for?

Rebeca De Moraes has skills like Pesquisas De Mercado, Jornalismo, Journalism, Digital Journalism, Blogging, Newspapers, Jornalismo Online, Blogues, Editorial, Online Journalism, Magazines, Business Journalism.

Not the Rebeca De Moraes you were looking for?

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.