Rebecca Kidder Baker 🌻 Email & Phone Number

San Francisco, Ca, Us

Chicago, Illinois, Us

Lead a team in developing digital products, commerce applications and marketing programs for global technology, finance, and consumer brands (Netgear, Balsam Hill, Sprouts, Calix, Anaplan, Salesforce, Broadcom, Gigamon, New Relic, Twitter, Simmons Bank, Credit One, Delta Dental). Own a multimillion-dollar project portfolio, guiding brand and product strategy for digital campaigns, websites, mobile apps, video, content, and UX work. Implemented product development processes to support the company during a growth and acquisition period, increasing overall efficiency, profit, client satisfaction, and employee retention. Act as key point of contact between internal teams and clients, overseeing the work of content strategists, designers, UX specialists, developers, QA leads and project/product managers. Define project schedules, estimates, and scope of work to ensure milestones and revenue goals are met.Provide creative problem-solving, risk management, and technical innovation leadership

Chicago, Illinois, Us

Chicago, Illinois, Us

San Francisco, California, Us

Brought on to lead a team of project managers for a rapidly growing digital product agency, overseeing millions in annual revenue. Led design and development of digital products including websites, web applications, e-commerce, mobile apps, social media, and digital strategy for brands across industries (Kaiser Permanente, Ocean Mist, GenZe, Sealed Air, Grocery Outlet, LoJack, Intel). Oversaw all stages of digital project and feature delivery from contract through scope, roadmap development, Agile sprints, A/B testing, and execution. Turned around the department by hiring key talent, instituting digital tracking systems, and improving delivery processes. Sourced and managed relationships with internal vendors. Additionally worked with leadership to guide strategic planning for the organization.

San Francisco, California, Us

New York, New York, Us

Set up an internal Project Management department to expand the agency’s digital capabilities. Led a team in delivering award-winning digital products (websites, video, integrated campaigns) for global brands including HP, Intel, Corning, Logitech, Sage, and Visa.Recruited top talent to drive efficiency, quality, and cost savings while also improving company culture. Implemented processes to streamline media and strategy development, analytics, creative, and production. Introduced new technology to improve agency-wide communication and workflow. Advocated for a structured Project Management team and resource manager to reduce overtime and handle project staffing.

New York, Ny, Us

Led design and development of digital products (websites, widgets, mobile apps, online advertising) for agency clients including Microsoft and Intel. Consulted on emerging technologies and managed development of pilot programs and product testing for Microsoft. Additionally guided pro-bono digital marketing efforts for non-profits (Boys & Girls Club of America, Bank of San Francisco).

San Francisco, Ca, Us

Directed the design and development of websites, content, and digital assets for clients across industries (Ghirardelli Chocolate, Blue Shield of California, Ritz Carlton, AXA, San Francisco Education Fund).

Ba, Liberal Studies

Education record