Rebecca Tucker Email & Phone Number

Grapevine, Texas, United States

• Digital Marketing for HistoryMaker.com and RenditionHomes.com.
• Online Lead Generation
• Plan and Oversee Execution of Digital Strategy and Budget
• Manage Digital Marketing Specialist
• Manage SEO Vendor
• Salesforce Marketing Cloud Lead Nurture Campaigns

Grapevine, TX

• Digital Marketing for HistoryMaker.com and RenditionHomes.com.
• Website optimization
• Paid search
• Paid social
• Email marketing
• Realtor outreach

Midland, Texas

• Primary author of Blind Sight Through the Eyes of Aniela Dawson.
• Contributing author of Blind Sight Through the Eyes of Leocardo Reyes.
• Blogger at www.ermiliablog.wordpress.com.
• Drive traffic to the blog from Pinterest.
• Manage GoodReads giveaways.
• Manage promotions on Amazon.

Garland, Texas

• Supervise two-three copywriters.
• Ensure SEO best practices are followed on the blog and website.
• Responsible for growing organic and direct traffic to the website.
• Evaluate website statistics in Google Analytics to look for strategic opportunities.
• Write B2B and B2C blog content.
• Manage editorial calendar including blog posts, press releases, and social media.

Addison, TX

• Team Lead overseeing 2-5 people, training and delegating tasks.
• Manage and execute the editorial calendar using Google suite and Tweet Deck.
• Collaborate with strategic vendors to deliver projects on time and on budget: creative team, affiliate, CRO, SEO and SEM vendors.
• Adapt tone and style to B2B and B2C audience, ensuring SEO best practices are followed.
• Usability testing for GiftCardMall.com relaunch.
• Monitor brand mentions and assist customers on social media by utilizing Google Alerts and Sprout Social

• Evaluate blogs for inclusion into the blog tour program.
• Provide SEO and traffic recommendations to blogs that failed the evaluation.
• Author of the book club discussion guide for "Shadow on the Wall" by Pavarti K. Tyler.
• Guest blogger at Novelpublicity.com, articles on social media best practices and branding under pen name Eliabeth Hawthorne.

Dallas/Fort Worth Area

• Responsible for a $750K PPC budget after beating PPC vendor in A/B testing. Use Marin to optimize bids and A/B test ad copy.
• Monitor web traffic/behavior and site conversions. Evaluate CRO vendors and review requirement documents for implementation.
• A/B test B2B website content and all B2C marketing. Maintain SEO best practices across multiple channels.
• Create and execute the editorial calendar including email marketing, social media, website content, and blog.
• Write and deploy press releases on PR Newswire.
• Improve product onboarding efficiency by 66%. Manage part-time employees responsible for product onboarding.

• Build and execute A/B tests for improved conversion.
• Improve strategic SEO keyword ranking on critical landing pages from F to A on over 2,100 product pages.
• Manage editorial calendar including press releases, email marketing, and social media.
• Sync changes from Staging environment to Production environment. QA and document changes.
• Map and improve the customer experience for transactional emails.
• Moderate and manage online reviews and feedback.

Filing, data entry into Quickbooks, reception work.

Kept the language lab clean and organized, assisted language teachers with technology during presentations.

Called perspective students to let them know when a William Jewell rep would be in their area, helped with the application process, and answered questions about the school.

I worked the register, made drinks, and designed the coffee of the week display.

located in Hannover, Germany

Bachlor Of Arts, International Business And Japanese

Activities and Societies: Phi Sigma Iota, Advanced HandbellsInternational business and Japanese major, played in Advanced Handbell Choir.

Study Abroad, Japanese Language And Culture

Activities and Societies: IES study abroad programIES Japanese Language and Culture program.

Dual Credit Through Newman Smith High School, Business

Activities and Societies: Phi Theta Kappa honor societyDual credit during high school. Had a high enough GPA and enough credits to qualify.

Education record