Reena Shaw Email & Phone Number

North Sydney, New South Wales, Australia

Roswell, Georgia, United States

• Strategic Marketing Campaigns: Spearheaded a series of integrated marketing campaigns, resulting in a 30% increase in brand awareness and a 25% growth in market share within one year.
• Event Management and Coordination: Orchestrated logistics for 15+ annual conferences, including meticulous venue selection and vendor management, resulting in a 95% attendee satisfaction rate and a 30% cost reduction.
• Digital Marketing Excellence: Drove digital marketing efforts, including SEO and social media advertising, leading to a 30% rise in web traffic and a 25% increase in online conversions.
• Cross-functional Team Leadership: Managed a team of 10 marketing professionals, fostering a culture of creativity and accountability, which led to a 20% increase in team productivity.
• Budget Management and Optimization: Oversaw a $1M marketing and events budget, strategically reallocating funds and negotiating costs to reduce event expenses by 15%, thereby maximizing ROI without compromising the.
• Market Research and Analytics: Conducted extensive market research and leveraged analytics to inform marketing strategies, resulting in a 25% improvement in targeting accuracy and campaign efficiency.

Atlanta, Georgia, United States

• Project Management and Execution: Successfully developed and managed comprehensive project plans for over 25 marketing initiatives, leading to a 20% increase in campaign engagement and a 15% rise in lead generation.
• Conference Coordination: Led the planning and execution of over 10+ major industry events and trade shows, achieving a 30% increase in lead generation and a 25% uptick in attendee engagement year-over-year.
• Budget Oversight: Diligently managed event budgets, tracking expenses with precision, which consistently kept 95% of events within budgetary constraints while enhancing event quality.
• Content Collaboration: Partnered with the content team to produce and distribute compelling social media content, yielding a 40% boost in content engagement and a 25% growth in followers across platforms.
• Strategic Alignment: Worked closely with internal stakeholders to align marketing initiatives with company goals, ensuring a cohesive message that contributed to a 20% increase in brand recognition.
• Performance Analysis: Monitored campaign performance with a data-driven approach, adjusting strategies in real-time to surpass desired results by at least 10% for key metrics.

Pine Brook, NJ

• Tradeshow and Event Management: Successfully managed logistics for 15+ tradeshows and events yearly, increasing attendee numbers by 25% and enhancing attendee satisfaction by 30%.
• Social Media Strategy: Directed social media content at events, achieving a 25% increase in audience interaction and a 25% rise in follower growth.
• Vendor Relations: Forged and maintained vendor relationships, negotiating a consistent 15% reduction in supply costs.
• Marketing Campaigns: Co-led with Marketing team to launch campaigns, yielding a 20% increase in campaign effectiveness and a 10% rise in conversion rates.
• Budgeting and Expense Tracking: Crafted and managed event budgets, maintaining 95% of events within budgetary constraints and reducing overspend by 18%.
• Cross-functional Teamwork: Collaborated with cross-functional teams to streamline event operations, increasing efficiency by 25%.

Sparta, NJ

• Developed, implemented, and managed social media projects across various platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedIn
• Worked closely with cross-functional teams, such as creative, content, and marketing teams, to ensure all social media projects align with company objectives and branding guidelines
• Led the planning process of social media projects, including but not limited to scope, timelines, budgets, and resources allocation
• Monitored social media project performance, analyze data, and create reports to track and optimize project success
• Created and implemented social media campaigns and strategies that align with specific audience segments and business goals
• Stayed up-to-date with the latest social media trends, technologies, and best practices, and applied them to all social media projects

Sparta, New Jersey, United States

• Developed and executed social media campaigns across various platforms, including Facebook, and Twitter
• Managed social media accounts for our clients and ensure brand consistency across all platforms.
• Created and curated engaging content for social media platforms, including writing captions, creating graphics, and selecting images.
• Scheduled social media posts and monitored performance using social media analytics tools.
• Stayed up-to-date with social media trends and best practices to ensure our clients are at the forefront of social media marketing.
• Collaborated with the creative team to develop social media content that aligns with the client's overall marketing strategy.