With the role of a Marketing Assistant, I handled customer queries on the company's digital platforms such as Carousell, Facebook as well as the company's website. To entice online consumers in purchasing Bright House's products, I ensure that regular postings are made online by playing a key part in designing festive promotion posters while working closely with the Sales and Operations department.

Assisted SMG’s marketing team to roll out educational medical content for various business units on Tiktok, Instagram and Facebook. Designed landing pages and wrote articles for clinic websites while utilising social media to drive traffic to the sites. Brainstormed storyboards for shoots and physical events while collaborating closely with my marketing colleagues. Business Units Handled: - SMG Womens' Health (Astra Womens Specialists, The Breast Clinic)- Kids Clinic- Teen, Kids and Baby Clinic- The Cancer Centre

Assisted my team in planning and executing our clients' campaigns. Utilising platforms such as Google Campaign Manager 360, Adform, LinkedIn, Facebook and Apple Search, I supported the team in setting up campaigns on these platforms, while working closely with online and offline media partners to ensure a smooth delivery in campaign execution. To better track our campaign performance, I was assigned to do up weekly campaign reports using Microsoft Excel. Lastly, with aims to help our clients better understand their competitors' campaign efforts, I assisted the team in preparing monthly competitive reports as well as quarterly reviews to constantly ensure that our efforts are on par with our clients' industry competitors.Automotive & Utilities Accounts Handled: - BMW Singapore- Singapore Power Digital- MINI Asia- Performance Motors Limited- Vantage Automotive Limited

• Planned and organized events such as Community Service events with external parties (Glyph Asia, members of public) to educate and spread awareness about important civil defence related skills such as CPR & AED• Represented school to participate in the Singapore Global Firefighters and Paramedics Challenge (School Challenge) and team emerged as finalist• Oversaw publicity efforts and took charge of CCA’s social accounts to ensure frequent updates about CCA events and increase of new club members and followers