James Goff

James Goff Email and Phone Number

Grow your small/medium-sized company, increase sales and profits | Lead generation | Dynamic marketing | Winning sales @ UCLA Extension
James Goff's Location
Long Beach, California, United States, United States
James Goff's Contact Details

James Goff work email

James Goff personal email

n/a
About James Goff

My guiding principles in generating hi-performance results start with keys to any great marketing and/or sales:• Each opportunity is totally unique separate from all competitors, industry or past experiences.• Develop and implement ways to listen to each and every customer.• Fully define each opportunity and establish solid objectives one of which must be ROI.• Create marketing and sales programs using the full range of traditional and social tools• Build highly effective teams by inviting input and reaching out to other departments. Always, always, always involve financials in the development of all programs!These principles, and others, have produced hi-performance results across multiple industries (high technology, eCommerce, consumer goods, manufacturing, retail and business services organizations) and across varying company structures (start ups, mid-sized companies and large corporations). Documented results generating high revenue growth, leading financial turnarounds, building successful startups, producing new business, and boosting market share. A dynamic, hands-on leader with intrinsic talent for conceptualizing and communicating vision, empowering team members and fostering consensus and cohesion for achievement of common goals.Specialties: Leading startups to over $200-million on multiple occasions.Reenergizing companies to achieve increased sales/increased profits.Mergers/Acquisitions.IPO's

James Goff's Current Company Details
UCLA Extension

Ucla Extension

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Grow your small/medium-sized company, increase sales and profits | Lead generation | Dynamic marketing | Winning sales
James Goff Work Experience Details
  • Reliable Rainmaker
    President
    Reliable Rainmaker Aug 2008 - Present
    Newport Beach, Ca
    We specialize in helping companies grow during any economic condition! A full service hands-on business services agency providing a complete range of sales, marketing, operations, finance and web development programs to foster growth for start-up, small and medium businesses. This pioneering agency combines all aspects necessary to run a business to produce increased sales, higher profits and reduced operating expenses.• Completely planned unique business services agency and coordinated acquisition of team to implement concept.• Established PR standards for non-profit health care service provider.• Assisted growth of motor cycle rental company and major travel provider by providing website programs.• Implemented major email campaign for retailer achieving 10% open and 5% click through rates.
  • Ucla Extension
    Instructor
    Ucla Extension Apr 2016 - Present
    Westwood, Ca
    Develop and teach in-classroom, blended and on-line classes in sales management and entrepreneurial disciplines.• Completely developed sales management and customer research courses. Reformulated an entrepreneurial class on starting a new business.• Instructor for lead class in the Jiangsu-California International Education Center Introduction to Entrepreneurship courses
  • University Of La Verne
    Adjunct Professor
    University Of La Verne Mar 2015 - Jun 2016
    Irvine Campus
    Provide a unique combination of solid and successful marketing/sales expertise to the academic disciplines of marketing. Have consistently solid reviews through student evaluations.Combination of online and classroom teaching for marketing classes to include principles of marketing. Also, approved to teach strategic marketing management and business marketing in the graduate program.• Excellent student evaluations above University norms.• Developed specific course materials and content for a “blended” environment.• Certified and completed on-line teaching course including development of three on-line classes.
  • The Sassy Traveler, Llc
    Chief Operations Officer
    The Sassy Traveler, Llc Jun 2009 - Dec 2015
    Newport Beach, Ca
    Start-up ecommerce Internet retail site specializing in travel products, accessories and business cases. Manufacturer of specialty luggage strap.P & L responsibility for all company facets including marketing, operations, finance and business development. (Executive leadership, legal, administration, operations, human resources, finance, sales, marketing, business development, strategic planning, PR, direct mail/marketing, Internet, communications, pricing, market research.)• Restructured financial systems for proper accounting principals, cash flow management and cost containment.• Negotiated and implemented all vendor contracts.• Managed all company operations.• Planned and implemented all facets of marketing to achieve profitability in second year of operations.• Identified and made sales contacts to key major customers to secure sales of proprietary luggage strap.
  • Devry University, Keller Graduate School Of Management
    Visiting Professor
    Devry University, Keller Graduate School Of Management 2012 - 2013
    Full slate of teaching, at the graduate level, all aspects of marketing including marketing basics, market research, consumer behavior and more.Combination of online and classroom teaching for marketing classes to include basic or principles of marketing, market research, consumer behavior, new product development and sales management.• Consistently earned very high student ratings for knowledge, teaching methods and availability.• Supported other faculty in the development of entrepreneurial studies classes.
  • Score Consulting
    Consultant
    Score Consulting 2011 - 2012
    Formulated, developed and taught the Introduction to Business workshop taking small business owners through the entire process of starting, managing, marketing and financing a business.Completed an internal audit of the operational practices of the Orange County SCORE office,one of the largest and most successful in the country.
  • Videonary
    Chief Marketing Officer/Board Of Advisors
    Videonary Mar 2006 - Jan 2010
    Start-up on-line ecommerce video directory business providing web-based media for businesses and consumers.P&L responsibility. Recruited as contract consultant to build marketing and sales and assist in outside fund raising. (Executive leadership, sales, marketing, business development, strategic planning, PR/IR, direct mail/marketing, ecommerce, communications, pricing, market research)• Created sales and marketing departments, developed operating metrics.• Established selling process, migrated beta customer base of 500 to paying customer status.• Initiated brand identity and formulated marketing campaigns to drive brand awareness.• Formulated and implemented strategic plan for nationwide product rollout
  • John M. Cruikshank Consultants, Inc.
    Vice President, Marketing
    John M. Cruikshank Consultants, Inc. Feb 2007 - Aug 2008
    Ten year old civil engineering, surveying and architectural services firm.Recruited to completely organize marketing and business development. (Executive leadership, sales, marketing, business development, strategic planning, PR, direct mail/marketing, Internet, communications, pricing, market research.)• Tripled monthly business development results to over $600K.• Reformulated pricing and proposal activity to achieve greater profitability.• Implemented branding strategy, created campaigns and standards to insure optimum performance.• Planned and staffed marketing and business development, established operating metrics.• Championed companywide business reporting and analysis process.
  • Delkin Devices, Inc.
    Vice President, Sales & Marketing
    Delkin Devices, Inc. Oct 2004 - Jul 2005
    A $40M manufacturer of consumer and OEM solid state flash memory. P&L responsibility. Recruited to reorganize marketing and sales (Executive leadership, sales, marketing, product management, business development, strategic planning, multi-channel sales, PR/IR, international, communications).• Reorganized sales and marketing departments achieving 22% greater efficiency (results vs. budget).• Achieved four consecutive months profitability for first time in company history.• Established product management process, achieving increased profitability (30%) and sales (7%).• Spearheaded new business opportunities across multiple sales channels.
  • Pacific Export
    Executive Vice President, Sales & Marketing
    Pacific Export Jan 2002 - Oct 2004
    Start-up exporter/wholesaler of soft and hard goods.P&L responsibility. Recruited to establish marketing and sales (Marketing, sales, research, business development, strategic planning, international, communications).• Grew annual sales from $300K to $3.8M, accomplishing all key goals and objectives.• Identified and spearheaded new business development, increasing market coverage by 500%.• Established company’s e-commerce strategy, opening sales to remote island territories.
  • Robbins Bros.
    Vice President, Marketing
    Robbins Bros. Jan 2001 - Nov 2001
    A $60M specialty retailer of engagement rings and complementary products.Recruited to reorganize marketing, develop new business venture, expand and establish customer loyalty programs to stimulate repeat sales. Three direct reports, $6M advertising budget (Advertising, public relations/investor relations, marketing management, business development, strategic planning, budgeting, forecasting, customer loyalty).• Grew annual sales from $40M to $60M.• Achieved 25% increase in marketing efficiency, realizing direct savings of $1.2M in profits.• Increased bottom-line profits to over $15M, a 50% increase in one year.• Created, planned, and implemented company e-commerce and CRM strategies to expand market presence.
  • Pepperdine University
    Adjunct Professor
    Pepperdine University Jan 1986 - Apr 2001
    Malibu, Ca
    Consistently earned the highest student evaluations for classroom performance. Courses taught included Principles of Marketing, Sales Management and Entrepreneurial Studies.Classroom teaching for marketing classes including principles of marketing and sales management. Also assisted in the development and teaching of the entrepreneurial studies classes.• Consistently earned very high student evaluations for knowledge, teaching methods and availability.• Supported business department in setting up program to integrate students with local business community.
  • Teleking Corporation
    Executive Vice President, Sales & Marketing
    Teleking Corporation Jan 1997 - Jan 2001
    Start-up manufacturer of telecommunications and consumer electronics company.P&L responsibility. Recruited to create global operations. Built global marketing, sales and customer service operations for organization facing severe financial downturn. Seven direct reports, department size 35, $2.2M budget. (Sales, forecasting, product management, multi-channel sales management, public relatlions/investor relations, international communications, pricing, strategic planning). Company moved operations to South Korea.• Grew annual sales from startup to over $300M.• Negotiated OEM contract, generating $67M in sales, improved production efficiency by 27%.• Accomplished twelve consecutive quarters of high sales growth at compound annual growth of over 150%.
  • Center For Business Development
    President
    Center For Business Development Jan 1986 - Jan 1997
    Provided strategic planning, advertising, public relations, market research event/trade show marketing, sales training, and sales management services to Fortune 500 accounts and start-up companies.P&L responsibility. Funded and grew company, taking annual sales from startup to over $6M and seven full time employees. Directed all operations, sales, communications, public relations, business development, forecasting, strategic planning, and financial management activities. Sold Company.• Pioneered new category of marketing agency and grew business to $6M in annual sales.• Doubled one client’s annual sales using creative and aggressive marketing programs.• Created and grew sales organization for technology client, resulting in 35% sales growth.
  • California State University, Northridge
    Assistant Professor
    California State University, Northridge Sep 1986 - Jun 1991
    Northridge, Ca
    Classroom teaching for marketing classes including principles of marketing, sales management, advertising and advanced advertising.• Consistently earned very high student and department evaluations for knowledge, teaching methods and availability.• Awarded “Outstanding Faculty Member” by Student Marketing Association.
  • United Technologies Communications
    Vice President, Marketing
    United Technologies Communications May 1980 - Jan 1986
    Division of $20B Fortune 50 Company. Manufacturer of B2B telecommunications systems and accessory products.P&L responsibility. Recruited to start global sales and marketing operations. Created marketing and sales organization for start-up telecommunications and technology division. Negotiated alliances, managed acquisitions, and acted as corporate liaison. Eight direct reports, department size 220, $32M budget (Sales, forecasting, communications, public relations, product management, multi-channel sales management, international, business development). Sold Division.• Grew annual sales from startup to over $212M.• Negotiated acquisition of major manufacturer, doubling annual revenues to over $125M.• Consistently exceeded annual sales expectations.

James Goff Skills

Start Ups Marketing Strategy Product Management New Business Development Business Development E Commerce Crm Strategic Planning Product Marketing Leadership Product Development Market Research Management B2b Marketing P&l Management Strategy Strategic Partnerships Program Management Advertising Entrepreneurship Mergers And Acquisitions Sales Process Business Planning Sales Management Sales Business Strategy Public Relations Management Consulting Forecasting Creative Direction Budgets Selling Training Social Media Marketing Social Media

James Goff Education Details

  • St. Louis University
    St. Louis University
    Mba
  • Roosevelt High School
    Roosevelt High School

Frequently Asked Questions about James Goff

What company does James Goff work for?

James Goff works for Ucla Extension

What is James Goff's role at the current company?

James Goff's current role is Grow your small/medium-sized company, increase sales and profits | Lead generation | Dynamic marketing | Winning sales.

What is James Goff's email address?

James Goff's email address is jg****@****kin.com

What schools did James Goff attend?

James Goff attended St. Louis University, Roosevelt High School.

What skills is James Goff known for?

James Goff has skills like Start Ups, Marketing Strategy, Product Management, New Business Development, Business Development, E Commerce, Crm, Strategic Planning, Product Marketing, Leadership, Product Development, Market Research.

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