René Binder Email & Phone Number

Zurich, Switzerland

Zürich, Schweiz

Zürich, Schweiz

Dietikon, Zürich, Schweiz

Zurich

- Consulting clients on-site or remotely on user experience, websites, web content management, web analytics, and digital marketing.- As marketing lead especially the social media strategy was elaborated and the digital marketing was established.- Requirement engineering and coordination with development.

Zürich Und Umgebung, Schweiz

- Setting up a new digital marketing team and leading strategic transformation activities after a major company reorganization.- Defining, implementing and optimizing digital strategy, processes and tools for marketing and communications teams globally.- Interfacing and solution engineering between marketing, communications and IT departments. - Responsible for defining new global website concept, information architecture, customer journey, user experience in major relaunch project.- Digital marketing consulting for business, communications and marketing stakeholders.- Conception and project management of beacon-locationbased Audioguide App for Schweizer Finanzmuseum.- Providing both technical and operational support for Inbound Marketing activities (HubSpot).- Conception and implementation of data driven digital analytics and its tracking and dashboards.Analytics/Dashboards- Ensuring SIX remains legally compliant with strict industry regulations like GDPR across online channels and tools (architecture design).- Supporting introduction of digital workplace within SIX as Champion.

Zürich

- Responsible for digital marketing strategy development and implementation.- Interfacing and solution engineering between marketing, communications and IT departments. - Both created and published multi-media content on various online channels. - Worked with management, other marketing stakeholders, suppliers and agencies to prepare, plan and deliver effective multi-channel content.- Supported the running of events, sponsorships and projects.

Zürich

- Responsible as Service Manager for the web needs of SIX Group and SIX Payment Services- Specification and technical project manager of the Responsive Web Design based on Desktop-First- Requirements Engineering of the Web WCMS Adobe AEM due to customer requests and usability improvements- Technical support of the migrations and operation of the corporate sites 'About SIX', 'Careers', 'Entry Portal', 'Payment Services', 'Interbank Clearing', 'Paynet'.- Technical supervision of the migrations and operation of various microsites such as 'Paymit', 'Annual Report', 'Schweizer Finanzmuseum', 'Fintech', 'Cafe West', 'Hackathon', 'PayLife', 'Saferpay', 'Cafe West', etc.- Technical realization of the Onepager layout for the WCMS/AEM- Technical member of the Social Media Team of SIX- Consulting of the internal web application developers regarding branding and corporate template (WAT)- Responsible for the SIX App Stores (Authorization and Certificates)- Conception and realization of the job posting tool for SIX Careers- Product Owner in the development process with Scrum

Zürich

Atorex AG is a software company with solutions for payment and financial services industry.- Requirements analysis, conceptual design and specification of a payment interface for SBB- Requirements analysis, conceptual design, specification and developing of a mark-up solution (concept, data scheme, wireframe)- Requirements analysis, conceptual design of a train terminal solution for SBB- Requirements analysis, conceptual design and developing of various websites (concept, data scheme, wireframe)- Technical Project Manager, requirements analysis and specification of user-tracking solution in the social media environment for Swarovski- Requirements analysis, design and implementation of a SharePoint intranet and extranet for PayTec (wireframe)- Requirements analysis and conceptual design to develop a web-based video player for UBS- Requirements analysis, conceptual design for the product extension of a financial reporting solution for SIX Card Solutions (concept, data scheme, wireframe)- Requirements analysis, conceptual design and developing a client solution for calculating the topas PMS costs for SIX Card Solutions AG (concept, data scheme, wireframe)- Requirements analysis and conceptual design of the partner area for Swisscard- Requirements analysis, conceptual design and implementation of a financial reporting solution (XBRL)

Zürich

Telekurs Card Solutions AG, Zurich (now SIX Card Solutions AG)- Responsible for the frontend and usability within Saferpay application- Requirements analysis and project management in building the website of Telekurs Card Solutions AG- Technical support for POS management system topas PMS- Responsibility for development of various new modules for Saferpay (SecurePayGate, 3D-Secure)- Requirements analysis, conceptual design, development and design of the GUI of the davinci payment terminals - Redesign of the Backoffice-area for Saferpay- Member of Telekurs Holding Web Board, representing the Telekurs Card Solutions AG- Technical support in the implementation of a new modern system environment for the processing of payment Saferpay- Technical Support for the development of System Centre Service for terminal management system of Telekurs Card Solutions AG- Technical Support in introducing new EP2 terminals in the Swiss market (Service Centre, PMS)- Technical support for the AIS / SDP certification of Saferpay

Zürich

- Build and lead a team of 6 employees- Responsible for the development of all websites and teletext- Responsible for the technical infrastructure- Responsible for the implementation of the sponsorship for teletext and internet- Optimization and automation of work processes- Project leader for the merger of Internet and teletext- Review of the usability of teletext- Project management in the development of broadcast sites- Specifying and developing a solution to the billing advertisements- Developing a solution for the creation of playlists

Zürich

- Responsible for all sites of Belcom group (Belcom, Radio24, 24plus, Tele24, TeleZüri, various transmitter sites, intranet)- Realization of graphic works and printed materials for various internal departments- Technical cooperation in the digitization of radio stations- Training of editorial staff in the administration tool and the Radio24 Tele24 website

Cas Mobile Business, Mobile Business

Managing Mobile Technology, Business & Culture

Dipl. Wirtschaftinformatiker Hf, Wirtschaftinformatik

Informatik-Projektleiter Wiss, Informatik-Projektleitung

Webpublisher Wiss, Webpublishing