My working responsibilities at SSBD:-Organize the KOL offline activity -Responsible for growing the social/KOL capabilities for the business-Source and review for the right ambassador/influencer match for each campaign-Attract, onboard, and manage day-to-day relationships with KOLs-Reach out, manage and negotiate with influencers, KOL’s, Celebrities and Media-Build long term relationships with valuable KOLs-Monitor and steer campaign budgets and make sure set campaign targets are met-Develop content plannings and review creative content-Ensure optimal communication within the campaign teams at all stages of the campaign-Show leadership and manage campaign teams throughout the execution-Contribute to producing campaign assets and participate in on-set productions-Monitor and optimise each KOLs performance(SameSameButDifferent was acquired by Dentsu Aegis in 2015）https://www.samesameparis.com