Robert Enzerink Email and Phone Number
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Robert Enzerink is a Market Research Associate at W. L. Gore & Associates. He possess expertise in product development, medical devices, product management, start ups, competitive analysis and 26 more skills. Colleagues describe him as "Robert and I engaged together to provide pricing guidance and value prop validation for my imaging system development/launch. He quickly understood what we needed and designed a study that was both time- and cost-effective - one less thing for me worry and one more thing to trust in him about. At the very end, his analysis and reporting addressed our objectives and gave us the information we needed to optimize our pricing plan and go to market strategy. He has always been gracious in going above and beyond. I recommend Robert as a detail-oriented and thorough strategic marketing expert and I look forward to working with him again." and "While I was Market Research Manager at CareFusion (now BD) and Robert was Partner and Senior Consultant at the MarkeTech Group, we worked on two projects that resulted in actionable insights. I am impressed with Robert's ability to understand complex data, act quickly to solve problems, and prepare reports that are useful to executives for making strategic product and market decisions."
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Market Research AssociateW. L. Gore & Associates Jul 2021 - PresentMy commitments within the Customer Insights and Marketing Analytics team in WLGore’s Medical Products Division are targeted to improving business decision-making through market research. By understanding our teams’ questions and collaboratively helping to define their objectives, I design and coordinate appropriate studies to provide timely and actionable insights. My research focus is in our cardiovascular market. Studies are performed internally or in consultation with select research partners. -
PrincipalMedgroup Jul 2018 - Jul 2021Sacramento, California AreaStrategic Marketing and Development Consulting, 1997-2003 & 2018-2021
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Partner And Senior ConsultantThe Marketech Group 2010 - 2018Provided Marketing and Strategic Consulting to the medical technology industry. Using primary market research, I provided business solutions for Pricing Optimization, Customer Feature Value Proposition, Sales and Marketing Messaging, Market Opportunity Assessment, and Product Portfolio Management. Studies were designed, customers recruited, and data analyzed to answer specific business questions. In addition to marketing research, I facilitated Key Opinion Leader events for groups of four to 32 medical professionals. Research reports and presentations of results and strategic recommendations were prepared and presented to client senior management. -
Director, Market Development, Medical DevicesNanosys, Inc. 2006 - 2009Identified business opportunities for medical applications of a large inorganic nanotechnology IP portfolio. Negotiated and secured agreements with potential business partners for IP licensing, development and distribution. Managed new product definition, forecasting, marketing support, and conducted proof-of-concept testing for medical applications in Computer Assisted Surgery, Hemostasis, and Wound Care. Inventor on multiple patents. Obtained $4.7M research funding from DARPA, ONR, and NIH to support product development costs.
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Group Product Manager; Manager, Special & Custom Products; Sr. Product Development EngineerSmith & Nephew 1991 - 2006Greater Memphis Area1991-1996 & 2003-2006; Developed total hip replacement implants and instrument systems, including international regional products and the Synergy Hip System. Led the development and launch of the AchieveCAS computer assisted surgery system. Market manager for MIS knee systems. -
Vice President, Sales & MarketingAntibodies, Inc 2000 - 2003As a consultant, then employee, and elected to BoD, I increased total revenue by 40% and returned the company to profitability by introducing a new marketing and sales strategy and launching a sales tracking system. I updated the product catalog and introduced a website with on-line ordering. I hired a graphic design firm, developed a contemporary corporate identity and all new marketing collateral. Product offerings and cost structures were reviewed and market-based pricing strategy was implemented, resulting in doubled gross margins.
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Director, Hip Technologies; Group Manager, Product Dev'T; Sr. Product Dev'T EngineerPrior Experience 1991 - 2003DePuy OrthoTech (A J&J Company) - Product development of Sports Medicine implants and bracesHayes Medical - Medical Device ConsultingZimmer - Custom Orthopedic Implant design -
Senior Strategic Financial AnalystIntel 2000 - 2001DPG: Financial modeling for chipset strategy
Robert Enzerink Skills
Robert Enzerink Education Details
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Mechanical Engineering -
Marketing & Finance
Frequently Asked Questions about Robert Enzerink
What company does Robert Enzerink work for?
Robert Enzerink works for W. L. Gore & Associates
What is Robert Enzerink's role at the current company?
Robert Enzerink's current role is Market Research Associate.
What is Robert Enzerink's email address?
Robert Enzerink's email address is re****@****ail.com
What is Robert Enzerink's direct phone number?
Robert Enzerink's direct phone number is +153079*****
What schools did Robert Enzerink attend?
Robert Enzerink attended California Polytechnic State University-San Luis Obispo, University Of California, Davis - Graduate School Of Management.
What are some of Robert Enzerink's interests?
Robert Enzerink has interest in Economic Empowerment, Health.
What skills is Robert Enzerink known for?
Robert Enzerink has skills like Product Development, Medical Devices, Product Management, Start Ups, Competitive Analysis, Market Research, Product Launch, Strategy, Cross Functional Team Leadership, Market Development, Business Development, Marketing Strategy.
Who are Robert Enzerink's colleagues?
Robert Enzerink's colleagues are Kerry Summers, Rachel White, 扬景致, Lora Gans, Kevin Ramsey, Brooke Combs, Rebecca Kempf.
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