● Lead multidisciplinary teams including development, UX/UI, and QA, promoting agile practices with Scrum.● Serve as the main contact point for product discussions, managing expectations, and aligning visions across business areas.● Coordinate cost assessments to mitigate financial risks and define product ROI.● Coordinate delivery, involving planning and executing features from discovery phase to roadmap, and launch, ensuring products meet user needs and business objectives.● Identify market opportunities and develop data-driven hypotheses and strategies through research and A/B testing for decision making on product evolutions.● Define and monitor KPIs and OKRs to evaluate product success and team efficiency, adjusting strategies as necessary to optimize results.● Collect and analyze user feedback, using insights to continuously improve products and processes.● Conduct agile ceremonies to ensure transparency and backlog organization, facilitating impediment resolution and promoting a culture of learning and adaptation.Key Achievements:● Led the Discovery, Roadmap, and Development Squad of a new product for the digital content creation segment, resulting in an approximate 85% cost reduction for the business within 1 year.● Contributed to the creation of the learning platform, a market leader in its segment; during 2023, the platform achieved the following results: conversion rate: 14% increase; retention rate: 10% increase; NPS: increased from 51 to 60.● Restructured the Development area by implementing new processes and promoting a mindset shift towards quality in deliveries and documentation. This change resulted in a 30% reduction in development time.● Led the Product Discovery team responsible for identifying and validating new features to be implemented on the platform. Through an agile and productivity-focused methodology, we identified usability, accessibility, and three new features improvements to be implemented in the coming months in 2024.

● Establishing the Quality Assurance area.● Implementing Automated Testing in Cypress.● Defining Software Testing processes.● Defining documentation and reporting procedures used during tests.● Trainning, qualifing, and developing the team remotely.Key Achievements:● Implemented testing processes within the Continuous Delivery methodology.● Agile testing from modeling to reporting.● Achieved over 90% test accuracy.● Reduced returns after tests by 30% in the 1st year.

• Coordinating the discovery process of requested features for Products with the UX team and Stakeholders.• Conducting market research and competitor solutions analysis.• Identifing products and/or features that deliver the most value to customers and the company.• Documenting Product Discovery strategy to guide the entire product team and keep everyone aligned with business goals and needs.• Creating Product Roadmaps.• Interfacing with Stakeholders and Developers regarding the Product.Key Achievements:• As a Product Manager, I contributed to the Discovery and prioritization of features for the integrated Web ERP and E-commerce platform, which became one of the pioneers in issuing invoices through web browsers.• The commercial management software launched in 2008 reached its Market Fit in the first year after launch, being adopted by 60% of restaurant equipment segment stores in São Paulo.• The software offered a range of features for managing orders, inventory, finances, customers, and issuing invoices, making it an essential tool for retailers of all sizes. The software stood out for its intuitive interface and ease of use for users with little familiarity with browsers.