Direct report to CEO responsible for creating a non-endemic sponsorship selling team utilizing fully integrated platforms including media, digital including social, television, magazines, radio and events. Responsible for building a prospecting and sales strategy that drove profitable sales results.

Direct report to ownership group. Created and successfully implemented a significant organizational change of national sales team structure. Developed strategies that identified business opportunities and put attention on innovative client focused solutions leading to incremental sales. Assisted owner in spearheading profitable cost savings strategies leading to development and utilization of less costly and efficient technology in sales management operating systems and inventory management.

Progressed through increasingly responsible sales and marketing positions at Time Inc . As VP/Publisher of Southern Living, Time Inc's flagship lifestyle brand, made significant contributions to growth and $200 million in annual ad revenue sales. Effectively managed team for print and digital sales, marketing, research, public relations, pricing and all strategic initiatives. Southern Living is consistently one of Time Inc's top performing profit centers. Deep experience in business development, new launches and management/project management.

Managed a sales team of 8 Account Executives responsible for $25 million in annual sales. Accountable for coordination and execution of all sales programs, hiring, training, development and evaluation of district sales personnel. Graduated from an accelerated sales management development program.