Richard Williams Email and Phone Number

Liberty Lodging Company is a SBA Certified Veteran Owned Small Business. Placing the Veteran and their families first, “Liberty Lodging Company” (LLC) is a world class service provider with a highly accredited reputation of care that serves as a catalyst in modernizing lodging accommodations for Veterans visiting the VA Health Care Systems and the Medical Centers. Our strategic partnerships allow us to extend the reach of standard services, by applying techniques that integrate process improvement. With the overarching goal of achieving service support excellence. LLC manages an extensive portfolio of enterprise-level customer centric projects, that unequivocally support the “mission owners” and those responsible for day-to-day product delivery. Liberty Lodging Company (LLC) is a Prime Government Contractor with a first-rate past performance rating. Through qualitative management and a comprehensive documented history of providing “red carpet” service to the members of the Armed Forces, we have earned the highest respect of our Service Men and Women and other agencies of the Federal Government, and understand, in detail, the complexity of each requirement.

Certified General Appraiser since 1992. Conducts and supervises commercial and residential real estate appraisal assignment throughout California. Extensive experience in both the mediation and arbitration process. Primary Focus: Construction defects within the lodging/hospitality industry.

A diversified contracting and valuation company specializing in the lodging and hospitality sectors.

Responsible for acquisition analysis, operations and disposition of a portfolio of properties that included hotels, office buildings, apartment complexes, and retail service centers. Aligned and managed the relationship with owners, lenders and capital partners. Equally bridged gaps between the interests of owners and the firm. Possessed a track record of success in managing the assets of a portfolio of hospitality properties. Gained further experience from a hospitality consulting firm service provider. Maintained strong analytical skills and applied them strategically to maximize returns over a long-term investments. Established and maintained working relationship with internal and external constituencies such as property-level managers, management company representatives, and senior leadership to maximize returns. Monitored the financial performance of each property and the overall portfolio from an operational perspective; benchmarked results against property/portfolio trends as well as operator/industry norms. Optimized asset values by establishing operating profit expectations, monitoring performance and working directly with on-site property teams to improve operating fundamentals. Reviewed, evaluated, and approved annual business plans/budgets, including capital budgets/programs, for each property. Provide cost reduction and revenue enhancement guidance. Tracked and evaluated property-level trends. Developed and implemented recommendations to reverse unfavorable trends. Maintained thorough knowledge of property cost issues. Maintained a strong working knowledge and experience with complicated capital improvement project management, product improvement, plan implementation, rebranding strategies and value-add initiatives. A capable leader experienced at directing groups toward a common vision.

Performed a wide variety of tasks to ensure the efficient operation of the casino. Ensured the casino and all of its employees complied with government regulations and policies, while ensuring the casino earned a profit. Hired, trained, fired, and oversaw supervisors and non-management employees. Responsible for creating and approving work schedules for casino staff. As the Vice President maintained frequent interaction with customers, keeping them happy, by ensuring the casino is clean, organized and appealing to gamers. Involved with customer feedback and complaints, and identifying those that are known to cause trouble. Monitored activities on the casino floor and kept customers happy.

Drove enterprise objectives and client satisfaction through identification and execution of real estate and property management operations, and other functional areas. Fostered relationships with business counter-parts and became a credible partner, who sought to understand business issues. Lead team to create cross-property benchmarks and insights based on analytic techniques to remediate issues and improve financial and operational performance. Collaborated with operations ensuring the implementation of process improvements and other initiatives. Performed all duties in accordance with Sun Resorts Company's policies, practices and procedures. Partnered with business areas to identify insight needs. Developed and owned analytics capability across aligned functional area(s) and properties. Built rapport with business area to understand problems and analytical needs. Oversaw demand for insights against resource supply. Co-developed plans, policies, and directives to maximize performance. Provided input to Value Measurement process ensuring results were achieved. Oversaw Human Resources responsibilities for assigned areas; created and maintained a work environment that promoted client service, teamwork, performance feedback, individual recognition, mutual respect, and employee satisfaction ensuring quality hiring, training, and succession planning processes that encompassed the company’s commitment. Strategically identify other synergies and opportunities within the organization, including inter-department collaborations, outside of current team scope where opportunity for high-impact exists. Performed all other job related duties as required.

Provided Hospitality Valuation Services for Clients though-out the United States, Canada and Asia. Conducted feasibility Services for both new construction projects and acquisitions.

Independently Supported President Lyndon B. Johnson and his Staff at Bergstrom Air Force Base during the height of the Vietnam War. Enforced approved policies and procedures ensuring resident, guest, and on-site employee compliance by conducting regular tours of the facilities making appropriate corrections accordingly and reporting serious infractions as required. Advise residents, guests, and visitors as necessary. Validate staff work hours, prepare and process evaluations and conduct routine counseling as a matter of professional development and organizational development. Prepared staff work schedules ensuring hours of operation are appropriately staffed. Participated in hiring of new Clubhouse employees. Supervised, monitored, and evaluated Clubhouse staff in the execution of their duties. Prepared and reviewed performance appraisals. Assessed training needs of staff and provided appropriate house operations training. Recommends disciplinary actions and counsel employees in work-related activities and professional growth directly to the Board of Directors. Supervised, monitored, and evaluated staff in the execution of their daily duties and responsibilities. Prepared and reviewed performance appraisals. Assessed training needs of staff and provided appropriate operations training. Conducts daily inspections for observed deficiencies making appropriate corrections accordingly. Ensured facilities were opened and closed in accordance with approved hours of operation. Maintained the highest professional appearance and attitude. Communicates and coordinates with approved vendors and contractors to ensure services to be conducted are completed, reporting any discrepancies as necessary. Performs other tasks related to the position as needed.