At Options Consulting Solutions (OCS), I focus on identifying and placing talent that aligns with each client's unique needs. I take pride in matching candidates with meaningful roles while helping clients find the talent that drives their goals and growth.

As part of the Ari Agency team, we served a diverse client base, from enterprise corporations to startups, agencies, SaaS, and technology companies, delivering tailored, full-cycle recruitment solutions that meet unique needs, from executive-level to individual contributors.My role involved full-cycle-recruiting working closely with a diverse range of clients to understand their unique recruitment needs, providing tailored recruitment solutions that meet their specific requirements. I dove deep into the candidate experience, ensuring that the process was seamless and transparent, while providing valuable insights and guidance to candidates as they navigate the hiring process.I also spearheaded marketing and communications which included the development and oversight of a content calendar influencing thought leadership through the creation of blog and social media content, virtual networking events, as well as brand, and design oversight.

Led the development and execution of North American marketing and communications plans as well as provide strategic direction to international teams in Europe, UK, and Spain.Implemented tactical digital marketing communications strategies including paid and organic social media, webinars, podcast, website, virtual events, SEO, PPC, and more.Key contact and liaison with editorial and press requests. Sought out, planned and pitched thought leadership pieces to media to support organization goals and manage and coordinate materials to build brand reputation and awareness.

Led the strategic development and deployment of MHS' Talent Assessment division annual communications and marketing plans for tools and assessments in emotional intelligence, leadership development, personality, change management, entrepreneurship, and more. Targeting HR, coaches, training and development, entrepreneurs.Worked with global clients and partners to collaborate on announcements, launches, events, and webinars. Wrote for web and print content, social media, blog, presentations, product proposals, press releases, speaking notes and key messages for senior leadership, and RFPs.Managed production of digital multimedia content including: video, webinars, podcasts, editorials, and case studies.

Founding partner of full-service creative firm that supported small businesses, fulfilling their marketing needs. Specialized in branding and the supply of print, signage, and promotional goods. I led business development efforts and worked directly with clients as a consultant on each project from conception to completion. I managed workflow and production with external vendors to deliver quality goods to clients while developing valuable network of production suppliers.

Led the marketing and communications initiatives for provincial and federal funded programs within the Partnership Development and Community Services Department.Provided strategy and solutions-focused marketing and communications leadership to position the TDSB as a dynamic service provider for programs spanning employment, settlement, language, and skills development. Strategically communicated and marketed services through the conception, creation, and production of print, video, electronic publications and promotional materials.

Managed the end-to-end campaign process for promotions related to Board programs and activities.Established and fostered solid rapport with key partners and stakeholders including government officials, media, associations, community groups, parishes, school councils, and other school boards.Wrote, edited, and published school and community advisories, board-wide publications, press releases, speeches and speaking notes while serving as a liaison between the media, the public, and school communities.