Rich Feitler is an accomplished marketing executive, who led TPN for the last 28 years, transforming the company from a regional agency to a global leader in Commerce Marketing with over $100 million in revenue. In his time at the company, Rich has served as Managing Director, President & COO and Chairman. Rich and his two partners had a smooth and successful exit and handed the reigns to an exceptional new leadership team.Rich is a builder and innovator. Under his stewardship, TPN achieved consistent and robust growth. He reimagined the agency's focus from Consumer Promotion to leading-edge Shopper Marketing and then to Commerce Marketing, establishing TPN as a frontrunner in Omnichannel Marketing. Rich's innovative digital initiatives included e-commerce and retail media solutions for a blue-chip client base. Rich has cultivated TPN’s impressive client list, including PepsiCo, Clorox, Hershey, Walmart, Bank of America, AT&T and Grupo Bimbo, playing a key role in building clients’ businesses and brands. This resulted in achieving a 90% referral rate and an average 17-year client retention. His leadership around TPN SOUL, a value and operating system based on five pillars (curiosity, empathy, collaboration, respect, and drive) fueled competitive advantage and employee/client loyalty and trust. His leadership also introduced DEI initiatives helping TPN rank consistently among the top DEI talent bases across the Omnicom portfolio.
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PresidentSmart Family FoundationChicago, Il, Us
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Advisor And InvestorSprocket Sports 2023 - PresentChicago, Illinois, UsSprocket Sports is the platform for youth sports. It helps clubs build their brand, increase revenues and reduce operational expenses. -
MemberHarvard Business School Hbs Alumni Angels Association - Hbsaa 2021 - PresentSan Francisco, Ca, UsHBS Angels is an investor group of Harvard Business School alumni interested in early-stage startups. -
PresidentSmart Family Foundation 2013 - PresentThe Smart Family Foundation is a 70-year-old charitable foundation focused on education, gun control and the arts.
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Board MemberLincoln Park Zoo 2018 - PresentChicago, Il, UsLincoln Park Zoo, located in Chicago, is one of the premier zoos and one of the only free zoos in North America. -
Board MemberSteppenwolf Theatre Company 2010 - PresentChicago, Illinois, UsSteppenwolf Theater is a Chicago-based internationally renowned performing arts institution. -
MemberSala Series 2020 - PresentSALA Series is a platform for senior-level executives and influencers across media, nonprofit, sports and entertainment to gather and engage to bring about change. -
ChairmanTpn 2023 - 2024New York, Ny, UsTPN is the Creative Commerce Agency that is shaping the future of commerce for some of the most iconic retailer, technology and CPG brands in the world. An Omnicom Commerce agency. -
President And CooTpn 1996 - 2023New York, Ny, Us -
Account DirectorProserv 1994 - 1996ProServ (LiveNation) was a pioneering and world leading sports marketing firm.
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Account SupervisorDdb 1986 - 1992New York, Ny, Us
Rich Feitler Education Details
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Harvard Business SchoolGeneral -
Vassar CollegePolitical Science
Frequently Asked Questions about Rich Feitler
What company does Rich Feitler work for?
Rich Feitler works for Smart Family Foundation
What is Rich Feitler's role at the current company?
Rich Feitler's current role is President.
What schools did Rich Feitler attend?
Rich Feitler attended Harvard Business School, Vassar College.
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