Rick Song

Rick Song Email and Phone Number

President, Brand Innovators Strategy Group | Executive Board, Ad Club | GM | CRO | Board Advisor & Investor | Non-Profit Volunteer @ Brand Innovators
About Rick Song

Rick is a prominent business leader and operator in the advertising community and has worked in digital media and ad tech for over 25 years. A results-driven, strategic operator with a renowned industry rolodex, Rick’s had proven success contributing to two exits and building companies, from start-ups to multi-billion dollar enterprises. He's managed teams up to 200+ with vertical experience ranging from branded content, social and programmatic, to CTV, ad measurement and experiential.Rick currently serves as President of the Brand Innovators Strategy Group, leading revenue, marketing and operations, while helping clients make meaningful connections to the industry’s largest marketing community of the world's leading brands. Most recently, he was the GM of Digital Clients at Nielsen, where he led consistent double-digit revenue growth throughout his tenure, contributing to Nielsen's $16B sale to a private equity consortium in October 2022. Throughout his career, Rick has held sales leadership posts at industry-leading companies including Forbes, Yahoo!, Microsoft, iHeartMedia and Rocket Fuel.A DE&I advocate and non-profit volunteer, Rick most recently was the Chair of the Board of Directors for The Ad Club of New York -- the industry’s first trade organization founded in 1896, which also produces the International ANDYs Creative Excellence Awards. He currently sits on the Ad Club's Executive Board as Chairman Emeritus. He joined the board of Harmony Program in 2021, a non-profit which provides music education to NYC's underserved communities. Rick is a former President of 212 NYC, a four-time IAB MIXX Awards Juror and a founding member of the Digital Content Newfronts. For seven years, he served as Benefit Chair for non-profit Young Audiences NY, which delivers performing arts programs to NYC public schools. Rick is a native New Yorker and a graduate of Carnegie Mellon University.Specialties: Digital & Video Ad Sales LeadershipStrategic Planning & Organizational DevelopmentBranded Content SalesBusiness Operations ManagementProgrammatic Marketing

Rick Song's Current Company Details
Brand Innovators

Brand Innovators

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President, Brand Innovators Strategy Group | Executive Board, Ad Club | GM | CRO | Board Advisor & Investor | Non-Profit Volunteer
Rick Song Work Experience Details
  • Brand Innovators
    President, Brand Innovators Strategy Group
    Brand Innovators Mar 2023 - Present
    Los Angeles, California, Us
    The Brand Innovators Strategy Group (BISG) is the company’s in-house consulting practice, serving the Brand Innovators ever-expanding network of brand leaders and executives. BISG helps companies stay relevant and connected, while navigating the complexities of today’s marketing landscape. Our mission is to serve and unify the broader marketing community in efforts to advance the industry and deliver unprecedented value to brands and partners.
  • The Advertising Club Of New York
    Chairman Emeritus, Executive Board Of Directors
    The Advertising Club Of New York Aug 2023 - Present
    New York, Ny, Us
    The ADVERTISING Club of New York is a leading trade organization serving the advertising, media, and marketing industries in the media capital of the world. We offer access, thought leadership and programming that intends to educate, empower, and celebrate our constituencies. The Club produces the International ANDY Awards to raise the bar on creativity and elevate the craft. The ADVERTISING Club’s Foundation is dedicated to building a stronger talent pipeline representative of our diverse community. The ADVERTISING Club of New York is a Founding Member of Creative Spirit US.
  • The Advertising Club Of New York
    Chair Of The Board Of Directors
    The Advertising Club Of New York Aug 2021 - Jul 2023
    New York, Ny, Us
  • The Advertising Club Of New York
    Senior Vice President, Executive Board Of Directors
    The Advertising Club Of New York Aug 2019 - Jul 2021
    New York, Ny, Us
  • The Advertising Club Of New York
    Committee Chair, Membership
    The Advertising Club Of New York Jan 2017 - Jul 2021
    New York, Ny, Us
  • The Advertising Club Of New York
    Director Board Of Directors
    The Advertising Club Of New York Jul 2013 - Jul 2019
    New York, Ny, Us
  • The Advertising Club Of New York
    Vice President Board Of Directors
    The Advertising Club Of New York Jul 2017 - Jun 2019
    New York, Ny, Us
  • The Advertising Club Of New York
    Co-Chair, Mediaction Committee
    The Advertising Club Of New York 2010 - 2016
    New York, Ny, Us
  • Shorty Awards
    Judge
    Shorty Awards Nov 2022 - Present
    Miami, Florida, Us
    The Shorty Awards was founded in 2008 as the first award show to honor social media. Powered by Twitter users, the who’s who of the social web were voted on and honored in real-time via hashtags. Since then, the Shorty Awards has matured with the social media industry, honoring the work of brands, agencies, influencers, creators and other social media professionals.
  • Nbtv
    Investor
    Nbtv Dec 2022 - Present
    New York, Ny, Us
    NBTV is a revolutionary premium content studio at the nexus of storytelling, technology and the connected consumer.
  • Nielsen
    General Manager, Digital Client Solutions
    Nielsen Aug 2022 - Feb 2023
    New York, Ny, Us
    Nielsen (NYSE: NLSN sold to private equity Nov 2022) shapes the world’s media and content as a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. An S&P 500 company, Nielsen (NYSE: NLSN) operates around the world in more than 55 countries.
  • Nielsen
    Executive Sponsor, "All-In" (Asian Learning, Leadership & Innovation @Nielsen) Brg
    Nielsen Mar 2022 - Feb 2023
    New York, Ny, Us
  • Nielsen
    Senior Vice President & Group Head, Digital Client Solutions
    Nielsen Jun 2019 - Jul 2022
    New York, Ny, Us
  • Independent Advisory Services
    Consultant & Advisor
    Independent Advisory Services Jan 2019 - Feb 2023
    Business & Market Development | GTM & Growth Strategy | Strategic Planning | Organizational Design | Sales Operations | Marketing & Brand Positioning
  • Overture [A Technology + Humanitarian Summit]
    Executive Advisory Board
    Overture [A Technology + Humanitarian Summit] 2016 - 2022
    New York, New York, Us
    Our goal is to develop and curate the intersection between technology and humanitarianism. We believe there are much-needed conversations to be had about the development and support of technology solutions to help solve issues plaguing humanity. Overture is a comprehensive, integrated platform created to establish meaningful dialogues - and to strategically activate – regional and global humanitarian efforts via technology.
  • Telaria
    Global Chief Revenue Officer
    Telaria 2017 - 2018
    New York, New York, Us
    Telaria (NYSE: TLRA, formerly Tremor Video) is the leading independent software platform to manage premium video advertising. Built to monetize and manage premium video inventory with the greatest speed, control, and transparency, wherever and however audiences are watching. Telaria operates out of 13 offices worldwide across North America, EMEA, LATAM and APAC.
  • Rocket Fuel Inc.
    Chief Revenue Officer
    Rocket Fuel Inc. Jul 2016 - Dec 2017
    Redwood City, Ca, Us
    Rocket Fuel (NASDAQ: FUEL sold to Sizmek in Sept 2017) is a predictive marketing software company that has almost a decade of experience using artificial intelligence to empower agencies and marketers to anticipate people’s need for products and services. The company is headquartered in Redwood City, California, with more than 20 offices worldwide.
  • Didit Inc
    Advisory Board Member & Investor
    Didit Inc 2014 - 2017
    New York, Ny, Us
    DIDiT (www.diditlabs.com) is a mobile-first platform built for "offline enthusiasts" that we call Doers. We apply proprietary technologies, open graph data, and extensive content partnerships to help our Doers discover, index, plan, and achieve noteworthy lifestyle experiences. Quite simply, DIDiT makes finding what experiences to do next -- and who to do them with -- more fun, engaging, actionable and achievable.
  • Zefr
    Global Head Of Sales
    Zefr Apr 2014 - Jul 2016
    Los Angeles, Ca, Us
    ZEFR is the world’s leading video identification technology company. ZEFR's VideoID™ technology identifies, filters and organizes online video for brands and content owners. With access to more data any other YouTube partner, ZEFR’s BrandID® delivers a view into culture and the tools to turn insights into more impactful media for advertisers. In 2015, ZEFR released BrandID® Influencers, a technology-based influencer marketing platform. The company is headquartered in Venice Beach, California with offices in New York, Provo, Chicago and London.
  • Industry Index
    Board Of Advisors & Presenter, The 2014 Marketers Choice Awards
    Industry Index 2014 - 2014
    The Marketers Choice Awards is the premier industry event recognizing leadership in digital marketing, brought to you by the Industry Index and Advertising Week. The annual gala is the capstone of the Industry Index Innovation Series, bringing together thought leading digital marketers and best-in-class advertising technologies. The inaugural awards ceremony will be held in November in New York City and will host over 250 key decision markers from agencies, brands, media publishers and advertising technologies.
  • Iheartmedia
    Executive Vice President, National Digital Sales
    Iheartmedia 2012 - 2014
    New York, Ny, Us
    iHeartRadio, iHeartMedia’s free digital radio service, is the No. 1 all-in-one digital audio service with over 345 million downloads; it reached its first 20 million registered users faster than any digital service in Internet history and reached 50 million users faster than any digital music service and even faster than Twitter, Facebook and Pinterest. The company’s operations include radio broadcasting, online, mobile, digital and social media, live concerts and events, syndication, music research services and independent media representation.
  • Iab
    Judge, Iab Mixx Awards Jury
    Iab Jun 2009 - Sep 2013
    New York, New York, Us
    Founded in 2004 to honor creativity and effectiveness in interactive advertising, and recognized as the benchmark for best-in-class campaigns and embodying leading-edge innovation, IAB MIXX Award-winning work inspires and educates the marketplace about the power to build brands digitally. Because only the best-of-the-best go home with a coveted IAB MIXX Award, the collection of work creates a valuable platform that furthers the IAB mission to educate the broader advertising and marketing industry about the powerful impact interactive has on the overall marketing mix.
  • Microsoft Advertising
    General Manager, Eastern Us Sales
    Microsoft Advertising 2009 - 2012
    Redmond, Washington, Us
    Microsoft helps consumers connect with brands through experiences that enhance their digital lives. Microsoft does this by providing advertisers, publishers, and developers with cross-platform opportunities to create meaningful and profitable customer engagement across the Microsoft devices and services people love, including Windows 8 apps, Windows Phone, Xbox, Skype, Bing, and MSN. Microsoft also offers advertisers a media network that reaches hundreds of millions of consumers around the world; and services and sales support technology that helps untangle the complexities of digital media to get more value from marketing and content investments.
  • Microsoft Advertising
    Senior Director, Eastern Us Sales
    Microsoft Advertising 2006 - 2009
    Redmond, Washington, Us
  • Microsoft Advertising
    Director Of Northeast Sales
    Microsoft Advertising 2005 - 2006
    Redmond, Washington, Us
  • 212Nyc New York'S Digital Advertising Club
    President
    212Nyc New York'S Digital Advertising Club Jan 2010 - Dec 2011
    New York, New York, Us
    212NYC is New York’s leading organization for the digital advertising industry, reaching over 5,000 digital media, marketing and advertising professionals. 212NYC’s mission is to create a forum for members to make connections, share insights and support the digital advertising community through education, programming and philanthropy. 212NYC is a non-profit, volunteer-run organization, and membership is open to all advertising professionals in the New York area.
  • 212Nyc New York'S Digital Advertising Club
    Director Board Of Directors
    212Nyc New York'S Digital Advertising Club Jan 2008 - Dec 2009
    New York, New York, Us
  • Yahoo!
    Director, Strategic Accounts
    Yahoo! Sep 2001 - Dec 2005
    Sunnyvale, Ca, Us
    Yahoo is focused on making the world's daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions.

Rick Song Education Details

  • Carnegie Mellon University
    Carnegie Mellon University
    Graphic Design
  • Fiorello H. Laguardia High School
    Fiorello H. Laguardia High School
    General

Frequently Asked Questions about Rick Song

What company does Rick Song work for?

Rick Song works for Brand Innovators

What is Rick Song's role at the current company?

Rick Song's current role is President, Brand Innovators Strategy Group | Executive Board, Ad Club | GM | CRO | Board Advisor & Investor | Non-Profit Volunteer.

What is Rick Song's email address?

Rick Song's email address is rs****@****uel.com

What is Rick Song's direct phone number?

Rick Song's direct phone number is +165059*****

What schools did Rick Song attend?

Rick Song attended Carnegie Mellon University, Fiorello H. Laguardia High School.

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