I'm a bilingual marketing professional who knows firsthand the overwhelm and frustration of keeping up with AI, digital marketing, and SEO best practices for business owners and marketing leaders. For the past 10+ years, I've worked with small start-ups and large enterprises in the Sports, Luxury, and Tech industries helping them define and implement SEO and growth strategies that drive free organic traffic and generate more leads. As an entrepreneur, I founded a local sports league with a profit-sharing business model benefiting martial arts school owners and practitioners, operating in Ontario and Quebec. Now, I run an AI Marketing Agency in Toronto that fuses artificial intelligence with our years of collective experience to deliver better, faster, and more affordable results to business owners who want to take advantage of this critical moment and get ahead of the competition while they still can. My background in Philosophy has been the backbone of my creative and professional communication style as well as my approach to marketing challenges and communication strategies. I firmly believe that communication skills are the foundation of success in any role or company, as they help in sales, negotiation, team building, leadership, analytics, and more.I am usually busy looking for networking opportunities with like-minded professionals and other agencies that bring similar value to business owners who struggle with AI.You can reach me via email at carlos@yourtabula.com. I'd be happy to connect!Branding | Sales | Leadership | Management | Digital Marketing | Content Management | Project Management | Strategy | Analytics | Email Marketing | Social Media Marketing | SEO | Growth | Consumer Insights | PR | Marketing Communications | Consulting
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FounderTabula Apr 2023 - PresentToronto, Ontario, CanadaWe're an AI marketing agency with experienced marketers that harness the power of Artificial Intelligence to revolutionize your marketing efforts and deliver unparalleled results, for less. -
Director Of GrowthSockrates Custom Socks May 2023 - May 2024Toronto, Ontario, CanadaI help business owners discover the magic of custom socks and the impact they can have on their bottom line. -
Growth Marketing & Brand ManagerRoam Nov 2022 - Apr 2023Toronto, Ontario, CanadaStrategize and execute on brand building activities with a focus on influencers, PR, and social media. -
Social Media Marketing ManagerNewage Products Inc. Feb 2022 - Aug 2022Toronto, Ontario, Canada* Responsible for establishing, managing and reporting on strategic brand partnerships with macro influencers, AAA film studios, and media outlets.* Responsible for influencer management, developing SOPs, process flows and frameworks to streamline all inbound requests for each of our business verticals.* Responsible for hiring the social media team, overseeing community management, and reporting on social listening using Sprout Social, Hootsuite and Rival IQ.* Responsible for all earned media campaigns to support product launches, collaborations and leveraging user-generated content.* Spearheaded our participation in the National Toronto Home Show, achieving 200% of targets. -
Social Media StrategistNewage Products Inc. May 2021 - Aug 2022Toronto, Ontario, Canada -
FounderVsme Grappling May 2017 - Aug 2021Toronto, Ontario, Canada* Identified a white space in the market and established a profit-sharing business model league.* Established 20+ strategic partnerships to grow sponsorships and drive business development.* Penetrated the Ontario and Quebec market via user-generated content and influencer marketing.* Built website on WordPress and gained 1,000 subscribers in the first eight months of operation.* Differentiated our business by providing athletes with skill maps using algorithms and data collected by referees.* Conceptualized, directed and edited all marketing assets using Adobe suite (video & graphic design). -
Marketing ConsultantIvory Business Solutions Ltd. May 2019 - May 2021Toronto, Ontario, Canada* Spearheaded a six-month business diversification strategy, resulting in three new revenue sources.* Managed, reviewed and wrote stakeholder communications with the Costa Rica and Mexicogovernments for a contact-tracing B2B technology client in the early days of the pandemic.* Conducted multiple deep-dive projects to identify white spaces, new opportunities and partnerships.* Supported in the development of financial projections, memos, and RFPs for multiple clients.* Spearheaded social media campaigns for three small businesses with an average of 500-600% ROAS. -
Marketing MentorYork University Sep 2020 - Feb 2021Toronto, Ontario, CanadaProvided marketing mentorship and guidance to students in collaboration with York University. -
Department ManagerSaks Fifth Avenue Mar 2018 - Sep 2018Toronto, Ontario, CanadaManaged an $80mm department of luxury brands driving sales and building a strong commission-based team environment. -
Associate General ManagerBanana Republic Jan 2017 - Jan 2018Toronto, Canada Area -
Customer Experience SupervisorBanana Republic May 2015 - Jan 2017Toronto, Canada Area -
Assistant ManagerTommy Hilfiger Sep 2008 - Aug 2015Mississauga, Ontario, Canada -
KeyholderTommy Hilfiger Jul 2010 - Sep 2012Mississauga, Ontario, Canada -
Manager And MusicianWe The Fire Makers Mar 2006 - Dec 2009Toronto, Canada AreaWe The Fire Makers was a band I played, toured with, and managed until 2009. Our music continues to be available on Spotify, Google Music, iTunes, and HMV across Canada.
Carlos R. Skills
Carlos R. Education Details
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Graduated With Distinction -
Gpa Score Of 3.6/4 -
Highschool
Frequently Asked Questions about Carlos R.
What company does Carlos R. work for?
Carlos R. works for Tabula
What is Carlos R.'s role at the current company?
Carlos R.'s current role is We fix websites to maximize your marketing ROI..
What schools did Carlos R. attend?
Carlos R. attended Schulich School Of Business - York University, York University, Our Lady Of Mount Carmel High School.
What skills is Carlos R. known for?
Carlos R. has skills like Leadership, Customer Experience, Team Building, Social Media, Public Speaking, Online Marketing, Brand Development, Retail, Mailchimp, Sales, Social Change, Qualtrics.
Not the Carlos R. you were looking for?
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Carlos R. Côté
Capitale-Nationale, Qc -
Juan Carlos (J.C) Perilla R
Greater Toronto Area, Canada -
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