Risa Pecoraro Email & Phone Number

Boston, Massachusetts, United States

Bindable is the insurance technology leader for alternative distribution. Bindable’s proprietary platform brings together software, a digital front-end, and a full suite of support services to offer flexible, market-ready solutions that connect insurance providers and trusted brands to the right consumers.Strategy *Own strategic and tactical roadmap, with near term (~6 months) and long term (36 month) paths, built around product pillars and a “North Star.” *Build the Product team from the ground up, accounting for Product Management, Product Design, Relationship Management, Platform Management, Product Marketing, QA, and Customer Support functions. *Accountable for standardizing pricing and scaling product delivery to meet revenue and profitability targets.Execution *Develop governance for roadmap prioritization *Develop new talent from the inside, e.g. launching a “Product Bootcamp” to onboard product managers functioning within other areas of the business, e.g. Insurance Agency team, in a low cost and scalable methodology. *Establish discipline around scope and delivery target dates.*Create balance between client driven product enhancements and strategic improvements.Leadership *Hands on Product Manager for R&D initiatives, with a top-to-bottom, hands on approach to building the business. *Drive executive alignment on the metrics on which to focus in a challenging market environment, leveraging past experience in two start-ups with successful exits.P&L *Accountable for SaaS margin of 80% through the product roadmap and driving efficiencies/scale. *Accountable for driving profitable growth through the product roadmap, recalibrated pricing, and client facing sales enablement.

Boston, Massachusetts, United States

Boston, Massachusetts, United States

• End-to-end accountability for strategy and execution of Product, from R&D through to customer engagement with the platform and product(s), including digital user experience.• Driving development and implementation of complex product strategies, including white labeled products that provide utility for identity management and add value as marketing tools. • Developing innovative and scalable ways to digitally integrate with CyberScout®’s clients’ products, as well as third party products, to provide a customized ecommerce platform while maintaining a cohesive customer experience. Successful proof of concept launched 2017 with client acceptance for existing and new clients.• Accountable for top level goal achievement with high visibility to Board of Directors, including aggressive year over year growth and profitability goals.

Boston, Massachusetts, United States

• Secured Board of Director approval for two significant strategic investments for business transformation- a platform-as-a-service concept, and a data warehouse/business intelligence engine.• Expanded CyberScout®’s product portfolio from 4 to 10 within first 12 months.• Developed a “Fail Fast” R&D approach to allow CyberScout® to expediently explore new products in a rapidly developing market and technology space.• Matured the Product Development Life Cycle to address efficient delivery in a fast moving environment.• Restructured the Product team to enable the modernization CyberScout®’s product set to more digital tools as well as being data driven.• Delivered CyberScout®’s first mobile app, geared towards High Net Worth customers.

Manage a team of 32 accountable for Marketing department portfolio of projects across the customer acquisition lifecycle.• Positioned Marketing projects to address opportunities to improve throughput and conversion in a “test and learn” environment that are on track to net a 25% increase in Yield, the development of a new mobile product, and manage brand perception.• Leading corporate project to define strategy and execute on tactics to improve the company’s brand, directly accountable to the CEO and President and COO. First delivery included a new corporate website.• Hired and onboarded Creative and Content/Communications teams as they tripled in size over 6 months. aligned with company goals targeting a seamless and high end customer experience across an omnichannel platform.

Boston, Ma

Responsible for year-over-year growth between 10% and 25% on $600M+ of revenue, directly overseeing Creative Director, Platform Product Manager, Digital Marketing Manager, and Product Marketing Lead. • Client facing to Fortune 500 executives in business and technology groups• Facilitated understanding and communication of project objectives, scopes, timelines, staffing, which resulted in additional project and product commitments. • Worked directly to manage market and customer opportunities; secured exclusive relationship for mobile users with our largest partner, resulting in 3,000 additional leads per week.• Accountable for strategy and execution of Digital Marketing and Brand Management programs• Built out next generation of email program testing customized messages improving conversion, leading to additional resources to build out a more mature program.• Drove cross-functional customer engagement model that leveraged multiple departments to collaborate and execute on tactics that improved conversion by 10%.

Boston, Ma

Managed a high performing cross-functional technology team responsible for e-commerce platforms fielding 3MM leads a year. • Advanced Homesite’s Sales & Marketing programs by researching and testing emerging technologies and concepts across the customer lifecycle. • Grew eCommerce platform team from 2 to 15, including product managers, architect, project managers, analysts, developers, and testers • Initiated college recruiting program with five local universities that has yielded 15 new hires (developers and analysts), saving $450,000 in salaries the first year.• Led organization’s delivery of mobile sales platform, leading to new retail partnership.• Managed project delivery and partner relationship team for first-in-industry platform technology resulting in $60M national advertising campaign and $30M in sales the first year. See less

• Enabled company to sell policies in a 24x7 via web sales applications, accounting for $2MM in additional written premium in Year 1. • Delivered policy servicing web application, “paperless” initiative, and support processes, projected to save $750k-$2MM dollars per year over 5 years by decreasing call volume to call center, decreasing length of calls, and reduced paper and postage costs.

• Launched significant new partner program with Progressive Insurance building a web based agency market channel for online sales.• Increased web sales yield by improving online purchase process, enhancing process flow, screen design, and performance technology while adhering to corporate underwriting and actuarial guidelines.

Boston, Ma

• Utilized extensive knowledge of company financial and corporate source systems to monitor and analyze internal and external data streams in order to proactively spot anomalies, confirm trends are aligned with business expectations, and complete complex statistical reporting.• Demonstrated understanding of strategic initiatives through project management of operational redesign and expansion projects through entire life cycle, including personal lines reciprocals, mergers and acquisitions transitions, and corporate spin offs for direct insurance.

Boston, Ma

• Accountable for statistical reporting projects requiring data extraction, manipulation, analysis, validation, and submission to regulatory agencies, meeting regulatory compliance and minimizing fines and other sanctions.• Successfully managed multi-functional corporate transaction and reporting system through design, build, and monitoring of multiple internal and external data streams, as well as day-to-day error management.

Boston, Ma