Insights Director
Current• Lead a team on insights mining to facilitate strategic & non-strategic business decisions for global clients based on data driven evidence.• Triangulate data from multiple sources not limited to RMS, Kantar World Panel, Brand Track, Equity/ R&R to present holistic findings to brands.• Work closely with business to address their business pain points and build catered solutions like Typing Tool, Meta Analysis, Demand Spaces, Consumer Quantitative/ Qualitative led initiatives, etc.