Rita Almeida Email & Phone Number

Lisbon, Portugal

Lisbon, Portugal

• Implement globally the defined brand strategy, in line with the business plan;
• Implement and support the correct application of EDP's new visual identity in the different touchpoints, in all geographies where EDP operates;
• Implement the EDP Group's national and global institutional campaigns in multimedia (TV, radio, digital, etc.), and monitor their execution in the various geographies;
• Monitor the correct implementation of the campaigns and whether they are achieving the expected objectives;
• Manage the branding projects of the other Directorates of EDP S.A. (EDP Group Corporate Centre), including developing briefings, contacting agencies, analyzing proposals together with the internal client and.
• Manage the brand projects of the remaining Business Units and Geographies of the EDP Group, including developing briefings, contacting agencies, analyzing proposals together with the internal client and implementing.

Lisboa, Portugal

Mains responsibilities:- Develop a comprehensive global marketing and communication plan.- Oversee brand, customer, and stakeholder communications.- Ensure brand integrity across all marketing initiatives and communications.- Efficiently manage the client's campaign calendar, prioritizing stakeholder needs.- Prepare detailed briefings for agencies and.

Lisboa E Região, Portugal

Rebranding of EDP Serviço Universal- Planning and monitoring of the different streams of the project: brand creation, communication to customers and stakeholders, creation of service points, creation of a new concept of uniform;- Preparation of presentations / situation points necessary to monitor the project;- Identification of constraints and search for.

Lisboa E Região, Portugal

DIgital Marketing - EcommerceStrategic MarketingComercial

Master'S Degree, Marketing

Gestão

Gestão