Ritesh K.

Ritesh K. Email and Phone Number

Associate Director - Marketing @ Material | Technology Marketing | B2B @ Material
los angeles, california, united states
Ritesh K.'s Location
Gurugram, Haryana, India, India
About Ritesh K.

A dynamic professional skilled in establishing and leading high-performance marketing teams from ground-up, with a proven track record of achieving substantial growth at the top line. With 14 years of experience in technology marketing, a keenness for challenges, and a thriving energy in fast-paced environments.

Ritesh K.'s Current Company Details
Material

Material

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Associate Director - Marketing @ Material | Technology Marketing | B2B
los angeles, california, united states
Website:
materialplus.io
Employees:
1514
Ritesh K. Work Experience Details
  • Material
    Associate Director - Marketing
    Material May 2024 - Present
    Gurugram, Haryana, India
  • Srijan- A Material+ Company
    Sr. Manager - Marketing
    Srijan- A Material+ Company Oct 2021 - Apr 2024
    Gurugram, Haryana, India
  • Srijan Technologies
    Manager - Marketing
    Srijan Technologies Jul 2017 - Sep 2021
    New Delhi Area, India
    - Built and led a high-performance marketing team from the ground up that contributed to over 350% growth at the top line.- Planned and executed integrated full-funnel campaigns targeting both new and existing customers. - Responsible for yearly marketing planning, and budget distributions. - Partnered with practice heads, product owners, sales leadership to craft impactful campaign strategies.- Led sales enablement efforts by creating brochures, decks, blog articles… Show more - Built and led a high-performance marketing team from the ground up that contributed to over 350% growth at the top line.- Planned and executed integrated full-funnel campaigns targeting both new and existing customers. - Responsible for yearly marketing planning, and budget distributions. - Partnered with practice heads, product owners, sales leadership to craft impactful campaign strategies.- Led sales enablement efforts by creating brochures, decks, blog articles, whitepapers, and more. - Acted as the product owner of the corporate website, overseeing two UI makeovers and a re-branding implementation, as well as continuous enhancements and updates.- Managed participation in events through sponsorship and exhibitions, accountable for marketing collaterals, logistics, and promotions.- Product owner of the corporate website, successfully managed two overhauls and implementation of new branding, continuous enhancement and updates - Steered the firm to win highly coveted Deloitte Fast 50, and Acquia Engage Awards, ensured media coverage. - Collaborated with partners such as Acquia, AWS, Yugabyte for joint-GTM campaigns. - Driven marketing tools adoption (Hubspot, Pardot, Terminus, Salesforce, Hotjar, Asana, and more) Show less
  • Fci Ccm, Inc.
    Manager- Marketing
    Fci Ccm, Inc. Sep 2015 - Jul 2017
    New Delhi, Delhi, India
    - Successfully invented a Go-To-Market strategy for a pioneering outsourcing concept targeting North-American market. - Led the company to secure its first two overseas customers with long-term contracts. - Created a marketing team from ground-up, developed KPIs for brand positioning, and demand generation. - Partnered on joint go-to-market campaigns with Doxee, HPE, Quadient, and OpenText.- Collaborated with sales, delivery, accounts management, and senior leadership teams.
  • Kellton
    Marketing Manager
    Kellton Feb 2014 - Sep 2015
    Gurgaon, India
    - Orchestrated dynamic demand generation strategies, leading to a remarkable 120% growth in net new revenue.- Partnered with leadership to devise campaign ideas, led planning and execution, and contributed to annual marketing budget allocation.- Led an eight-member digital marketing team to develop an effective inbound strategy, encompassing content writers, search engine, and social media marketers. - Managed event selection and sponsorship decisions, created marketing collateral… Show more - Orchestrated dynamic demand generation strategies, leading to a remarkable 120% growth in net new revenue.- Partnered with leadership to devise campaign ideas, led planning and execution, and contributed to annual marketing budget allocation.- Led an eight-member digital marketing team to develop an effective inbound strategy, encompassing content writers, search engine, and social media marketers. - Managed event selection and sponsorship decisions, created marketing collateral, handled operations and logistics, and owned promotions to maximize ROI.- Steered the firm to winning coveted Deloitte Tech Fast 50, and HYSEA Innovation awards, while securing coverages in the public media.- Led the overhaul of external communication strategies, culminating in a remarkable 600% increase in share price.- Worked with strategic partners, external stakeholders, and suppliers. Show less
  • Qudos Digital
    Senior Consultant
    Qudos Digital Aug 2013 - Jan 2014
    Spearheaded digital marketing and brand positioning strategies for both in-house and client companies, while also planning and executing email campaigns for a database of 5 million contacts.Managed a team of two, responsible for creating and distributing blogs, newsletters, and case studies, while also facilitating coordination among UK-based sales, key account management, and senior leadership.
  • Scientific Animations
    Sr. Executive - Digital Marketing
    Scientific Animations Jan 2013 - Jun 2013
    Gurgaon, India
    Led demand generation efforts through research, market mapping, and email campaigns, while also monitoring competition and market trends.Managed website updates, microsites, landing pages, and social media. Created sales collateral and aligned efforts with marketing and sales teams.
  • Cocubes.Com
    Marketing And Communications Associate
    Cocubes.Com Feb 2012 - Jan 2013
    Gurgaon, India
    Responsible for demand generation campaigns and creation and distribution of marketing collaterals including newsletters, case studies, decks, brochures, infographics. Owned website, social media, and internal communications. Proactively engaged in tracking and nominating for prestigious awards programs such as the Deloitte Tech Fast 50, TiE50, India Innovation Awards, Red Herring. Prepared and distributed press stories cultivating strong relationships with journalists to secure… Show more Responsible for demand generation campaigns and creation and distribution of marketing collaterals including newsletters, case studies, decks, brochures, infographics. Owned website, social media, and internal communications. Proactively engaged in tracking and nominating for prestigious awards programs such as the Deloitte Tech Fast 50, TiE50, India Innovation Awards, Red Herring. Prepared and distributed press stories cultivating strong relationships with journalists to secure comprehensive coverages. Show less
  • Soft Impress
    Co-Founder
    Soft Impress Aug 2010 - Jan 2012
    Bengaluru Area, India
    Co-founded a pioneering digital marketing startup, driving sales, marketing, and delivery efforts. Successfully partnered with schools, universities, SMEs, and international organizations to deliver tailored digital solutions.
  • Aries Agro Ltd.
    Management Trainee
    Aries Agro Ltd. Jun 2008 - May 2009
    Orchestrated events for demand generation, led marketing planning, executed advertising activities, and managed regional channel partners and distributors.

Ritesh K. Skills

Demand Generation Marketing Strategy Brand Management Digital Marketing B2b Marketing

Ritesh K. Education Details

Frequently Asked Questions about Ritesh K.

What company does Ritesh K. work for?

Ritesh K. works for Material

What is Ritesh K.'s role at the current company?

Ritesh K.'s current role is Associate Director - Marketing @ Material | Technology Marketing | B2B.

What schools did Ritesh K. attend?

Ritesh K. attended Jagdish Sheth School Of Management.

What skills is Ritesh K. known for?

Ritesh K. has skills like Demand Generation, Marketing Strategy, Brand Management, Digital Marketing, B2b Marketing.

Who are Ritesh K.'s colleagues?

Ritesh K.'s colleagues are Greg Fowler, Isobel Riant, Brian Alexander, Hector Leyva, Natalee Irwin, Naø Glover, M.a., Eric Hanks.

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  • Ritesh K

    Certified Scrum Master (Psm®) | Agile Enthusiast | 2+ Years Of Software Development Experience | Bridging Technology & Agile Leadership | Passionate About High-Quality Project Delivery
    India

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