Senior Visual Product Designer
CurrentI lead design initiatives in the Experience Team that align with the company's strategy and product vision, focusing on improving user experience through creativity and innovation. I collaborate with cross-functional teams to create design solutions that enhance usability, aesthetics, and user engagement.Key Responsibilities:• Lead Design Initiatives in the Experience Team: Oversee the end-to-end design process for key product features, from concept to delivery. Collaborate with cross-functional teams to develop user flows, wireframes, and prototypes, ensuring designs align with business goals and user needs. Continuously refine the user experience, ensuring that Babbel’s platform remains engaging, intuitive, and seamless for learners. Proactively identify areas for improvement and propose innovative solutions to enhance user interaction and engagement.• Design System Collaboration: Work alongside the design system team to ensure a cohesive experience across Babbel, setting standards for patterns, interaction, and animation.• Strategic Engagement & Design Advocacy: Collaborate with designers and stakeholders to shape product vision, define goals, and support the design team in mastering the new branding and fostering creative growth.Achievements:• Played a key role in Babbel’s successful rebranding, blending modern learning styles with expert guidance, and supported a brand launch that was well-received by users and stakeholders.• Contributed to the redesign of the H2 2024 Live Dashboard, enhancing usability and user satisfaction.• Initial vision of the Modular Home redesign, improving clarity and overall user experience.• Developed Achievement Badges and the Animation Foundation, boosting user engagement through storytelling and dynamic visuals.• Contributed to company-wide personalization and coaching vision types reinforcing Babbel’s role as a supportive coach for learners.
