Head of Branding and Video which encompasses - > Solicitation of Branding Campaigns - from Media Planning to Buying to Delivery> Video & Display campaigns for exchanges (DSPs & SSPs)> Programmatic buying and selling> OpenRTB

Nimbuzz is a mobile communication platform with over 240 million users across the world. Recently, we got acquired by New Call TELECOM based in London. Nimbuzz offers a bouquet of services including free messaging and international VoiP calling. An award winning advertising solution, Nimbuzz recently won the Technology Enabler of the Year at MMA 2015. We are one of the top 4 apps in the social category in PlayStore after Facebook and Instagram.As mobile advertising has been our prime revenue stream, we work very closely with leading advertising groups across the geographies of India, Middle East and Africa. We partner with them to add new ad formats, publishers and correspondingly increase our audience reach. This has given birth to our marketplace platform - Ngage.Ngage gives access to top publishers across regions for direct inventory or programmatic buy, depending on campaign needs and client specifics. Currently I am handling Ngage for - >> Campaign Delivery>> Soliciting New Publishers for Ngage>> Programmatic Buying on Ngage>> Publisher Relationship Management >> SSP Solicitation for Ngage Platform

Taking care of Business Development and Campaign Management for India - Online & SEA - Online and Mobile. Opportunities include : Pre-roll, Banner, In-Banner Videos, App, WAP and other Rich Media innovations.

Business Development, Account Management - Middle East, General Publisher Services Queries, Expo9, Middle-East Inventory Management.Work Line :Collection of external data, 3rd party reports and articles - BDELead generations (identify target leads and initiate contact)Initial OutreachInternal reporting and performance measurement• Identify large international properties in the region and reach out for MENA /US inventory• Reach out to top 30 sites from the region (Effective Measure) within/outside the network, also get demographic informationCourtesy calls on big publishers form the region on a time to time basis• Bi-weekly courtesy calls with large publishers to build relations and goodwillReading and research on new markets• Get timely updates on developments of competitor networks and companiesWork with Marketing and Sales Planning on packaging productsWork with Account Managers on campaign targeting

Summer intern at IOC Area Office, working on Distribution Channel and Marketing Strategies of Indian Oil, Non-Fuel Products & INDANE Gas.