Robert Green

Robert Green Email and Phone Number

Senior Manager - Pro AV, Broadcast and Consumer @ AMD
Bracknell, GB
Robert Green's Location
Bracknell, England, United Kingdom, United Kingdom
Robert Green's Contact Details

Robert Green personal email

n/a
About Robert Green

With over 25 years of experience in the programmable logic industry, including more than two decades at Xilinx (now AMD), I specialize in the broadcast, professional AV, and consumer markets. In my current role, I shape and execute global strategies for cutting-edge audio and video technologies, including codecs, AV-over-IP, and video processing, while also supporting key customers and sales initiatives across the EMEA region.As the lead content creator for my team, I also manage articles, social media, web content, and marketing collateral, as well as representing our company at major industry events like ISE, NAB, and IBC. Throughout my career, I have driven product marketing for essential IP solutions (SDI, ST 2022, ST 2110) and built lasting partnerships with solution providers in video processing, codecs, and AV-over-IP technologies.

Robert Green's Current Company Details
AMD

Amd

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Senior Manager - Pro AV, Broadcast and Consumer
Bracknell, GB
Website:
amd.com
Employees:
44382
Robert Green Work Experience Details
  • Amd
    Senior Manager - Pro Av, Broadcast And Consumer
    Amd
    Bracknell, Gb
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  • Amd
    Senior Manager - Pro Av, Broadcast & Consumer
    Amd Feb 2022 - Present
    Bracknell, Uk
    - Key contributor to double-digit CAGR revenue growth in the Broadcast, Pro AV, and Consumer business unit, adding almost $500M to AMD revenue last year.- Align AMD's portfolio with market trends, technology evolution, and customer needs, translating critical feedback into impactful product improvements.- Act as a key liaison among engineering, marketing, sales, and customers, driving roadmaps for connectivity, codec, AV processing IP, and FPGA/SoC platforms.- Engage with customers to propose AMD device and IP solutions, provide technology updates, and deliver demonstrations.- Lead marketing initiatives, including tradeshows, press releases, product guides, newsletters and recently led the team to work in 6-month promotion phases, developing collateral, blogs and training in key technology areas including AV-over-IP, 8K video and H.264/H.265 streaming. - Manage strategic partnerships with key IP companies for AV processing, codecs and AV-over-IP. - Product management of ST 2022 & ST 2110 IP cores. - Helped the team develop a comprehensive 10-module training course on AMD Zynq UltraScale+ MPSoC Video Codec Unit.- Drive the business unit’s overall strategy, pushing the company to engage in the Pro AV market, as well as researching and developing specific strategies for new growth areas such as professional audio, cloud and virtualization, virtual production, 5G and AI.- Proponent of collaboration and automation, including the use of tools to manage team goals and share information both internally and with partners/distributors. - Part of AMD’s new mentoring program, offering advice and support to colleagues.
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  • Xilinx
    Senior Manager - Pro Av, Broadcast & Consumer
    Xilinx Apr 2008 - Feb 2022
    Bracknell, United Kingdom
    See AMD above.
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  • Xilinx
    Manager - Broadcast
    Xilinx Apr 2003 - Apr 2008
    Weybridge, England, United Kingdom
    - Led Xilinx's activities and strategic focus in the broadcast markets through market analysis, forecasting, and ROI assessments.- Supported sales and FAEs in engaging key broadcast customers in EMEA by qualifying requests, developing solution proposals, and assisting in account planning.- Interfaced with customers, industry analysts, and internal teams to gather market data and develop comprehensive segment plans for high-growth applications.- Project managed solutions development with Xilinx partners, overseeing the process from specification to product launch and lifetime management.- Collaborated with broadcast-related IP and silicon partners on marketing programs to drive revenue and market share in targeted applications.- Developed and executed outbound marketing programs, including creating collateral such as white papers, customer presentations, and web pages, and presenting at industry seminars and trade shows.- Product management of SDI IP cores.
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  • Xilinx
    Market Development Engineer - Broadcast & Consumer
    Xilinx Jan 2000 - Apr 2003
    Weybridge, England, United Kingdom
    - Contributed significantly to Xilinx programs in Digital Video, Information Appliances, and Broadcast by creating extensive educational materials, solutions collateral, and web content for multiple applications.- Developed and executed a regional marketing plan to support the launch of the Xilinx MicroBlaze processor.- Chaired the "Video Forum," a company-wide roundtable on video technology trends and Xilinx developments and produced the "Xilinx Video News" newsletter.- Pioneered the concept of market hubs - agile teams focused on strategy, training, and customer engagement for regional vertical markets.- Formulated a comprehensive strategy for entering the flat panel display market.- Conducted market research on MP3 audio, providing insights and recommendations to engineering for next-generation product development.- Created a market segmentation framework for every socket in every market, a strategy still in use at AMD today.
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  • Green Bonnett Cake Company
    Marketing Consultant
    Green Bonnett Cake Company Sep 2011 - Jul 2014
    Bracknell, United Kingdom
    - Marketing consultancy for my wife’s fledgling cake making business- Created and maintained the company website- Drove marketing through social networks and local directories- Provided search engine optimisation- Assisted in creating a business plan for the company
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  • Avnet Millennium
    Product Specialist (Field Applications Engineer)
    Avnet Millennium Jan 1999 - Jan 2000
    Slough, United Kingdom
    - Provided technical sales support for Lucent Technologies devices, including ORCA FPGAs, data networking and communications ICs, and power modules.- Visited customers to deliver technical support, product overviews, and software demonstrations.- Collaborated with manufacturers and sales teams to ensure optimal pricing and technical advice.- Assisted purchasing with stock profiling for ongoing design-in projects.- Contributed to marketing efforts such as exhibitions, press releases, product newsletters, and guides.- Conducted basic training for colleagues on device features and benefits, ensuring the promotion of the latest devices.
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  • Sei Macro Ltd
    Product Engineer (Field Applications Engineer)
    Sei Macro Ltd Nov 1995 - Jan 1999
    Slough, United Kingdom
    - As Avnet Millennium role but provided technical support to customers across all PLD and ASIC franchises, including AMD/Vantis, Philips Semiconductors, Lucent Technologies, Cypress, Motorola, Temic, and NEC.- Developed a contact management database utilized by all SEI Macro FAEs.- Maintained and ensured up-to-date product information on SEI Macro intranet and internet sites.
  • Texas Instruments
    Asic Design Engineer
    Texas Instruments Jul 1993 - Jul 1994
    Bedford, Uk
    - Developed a Multi-standard Sound Decoder (NICAM and dual FM) ASIC for consumer TVs and videos.- Designed, tested, and verified DAC interfaces and ASIC modules using Synopsys, CDS, and IKOS tools.- Implemented scan and parallel port testing using Cadence Verilog on Unix, reduced module areas.- Programmed ASIC prototype modules on TI FPGAs.
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Robert Green Skills

Fpga Semiconductors Asic Verilog Soc Hardware Architecture Electronics Product Marketing Digital Signal Processors Ic Field Programmable Gate Arrays Product Management Video Vhdl Semiconductor Industry Application Specific Integrated Circuits Digital Tv Eda Integrated Circuit Design Processors Testing Consumer Electronics Ethernet Rtl Design Simulations Debugging Technical Marketing Arm Microsoft Excel Microsoft Powerpoint

Robert Green Education Details

Frequently Asked Questions about Robert Green

What company does Robert Green work for?

Robert Green works for Amd

What is Robert Green's role at the current company?

Robert Green's current role is Senior Manager - Pro AV, Broadcast and Consumer.

What is Robert Green's email address?

Robert Green's email address is ro****@****inx.com

What schools did Robert Green attend?

Robert Green attended Liverpool John Moores University, Rivington And Blackrod High School.

What are some of Robert Green's interests?

Robert Green has interest in Consumer Gadgets, Learning Piano, Mountain Biking, Home Diy, Digital Photography.

What skills is Robert Green known for?

Robert Green has skills like Fpga, Semiconductors, Asic, Verilog, Soc, Hardware Architecture, Electronics, Product Marketing, Digital Signal Processors, Ic, Field Programmable Gate Arrays, Product Management.

Who are Robert Green's colleagues?

Robert Green's colleagues are Srishailam Boggula, Yuchao Fan, William Lee, ชาตรี ทาสีธง, Krushna Ojha, Syed Yousuf, Rashyap Sahi.

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